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Perspectives

Collaboration Nation: The Only Way Media Will Survive In 2024 And Beyond

By The Malketeer The Turning Point for Media: From Competition to Collaboration The media industry has long been built on competition—fierce, relentless competition. But as we move into 2025, it’s clear that survival will depend on a different approach. Collaboration, not rivalry, is the key to unlocking new revenue streams

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Budget 2025 Paves the Way for Malaysia’s Digital Leadership in ASEAN

By The Malketeer Malaysia’s Digital Economy to Exceed 25.5% Contribution to the National GDP by End of 2025 The National Madani Budget 2025, themed “Reinvigorating The Economy, Driving Reforms, and Prospering The Rakyat,” is being hailed as a pivotal step towards reinforcing Malaysia’s digital economy. The budget positions Malaysia to

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A RADICAL MANIFESTO FOR CREATIVITY IN MALAYSIAN ADVERTISING

By The Malketeer It’s Time to Embrace Discomfort, to Seek Out The Bizarre, The Shocking, The Utterly Unprecedented It’s time to set fire to the rulebook, obliterate the status quo, and forge a new path that doesn’t just push boundaries—it annihilates them. This isn’t a gentle call for change; it’s

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