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Media

Investment Company buys a stake in the Star Media Group

    Value investor Aberdeen Asset Management Company has bought a 5% stake in the Star Media Group. According to a news report in The Star, the company, which has a list of blue-chip stocks which include British American Tobacco and Panasonic Manufacturing Malaysia in its portfolio acquired 36.9 million

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Media Prima’s innovative brand partnerships for its annual awards show

  (marketingmagazine.com.my) – Global brands Honda and Samsung tapped into the local Malay market through Media Prima’s popular awards show 31st Anugerah Juara Lagu (AJL31) This year’s AJL31 drew over 6 million viewers on TV3, capturing over half of the Malay television viewers at 51.2 %. The awards show instantaneously

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Datuk Abdul Jalil takes on the CEO role at NSTP

(marketingmagazine.com.my)– Datuk Mohammad Azlan Abdullah will be leaving Media Prima Berhad to take on the Chief Executive Officer (CEO) role at a major government-linked Investment Company in Malaysia specialising in infrastructure development. In a statement announcing Datuk Azlan’s replacement, the company announced Datuk Abdul Jalil Bin Hamid (pictured) as the

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Reckitt Benckiser Malaysia shifts from IPG to Optimedia

(marketingmagazine.com.my)- Optimedia Malaysia recently added Reckitt Benckiser Malaysia into its growing list of clientele as the British consumer goods company appointed them as their media planning and buying agency for the year 2017.  The agency takes the torch forward from IPG. The win comes off the back of breakthrough performance

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What’s next for ‘the scariest man in Malaysia’ ?

(Marketingmagazine.com.my) –  By: Malati Siniah Veteran journalist R. Nadeswaran, better known as “Citizen Nades” thanks to his longstanding column in The Sun, shocked many when he announced his retirement yesterday on his Facebook page. The award-winning journalist who has been in The Sun for 17 years has never been afraid

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Are you ready to connect with Gen Z in 2017?

  (marketingmagazine.com.my)- “Gen Z will not only change how brands communicate but also create challenges in how brands demonstrate authenticity and transparency in digital,” shared Duncan Southgate, Global Brand Director, Media & Digital at Kantar Millward Brown shared in the company’s annual digital and media predictions for 2017. According to

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Group M puts Nielsen’s and comScore’s ratings to the test

 (marketingmagazine.com.my)- As the buzz around online audience verification heats up in Malaysia, GroupM is taking a bold step forward in releasing its in-house evaluation of the industry’s two popular audience verification products, Nielsen’s DAR and comScore VCe. Nielsen’s Digital Ad Ratings (DAR) and comScore’s validated Campaign Essentials (vCE) are the

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Media Prima voted Best Managed Small Cap Company in Asia

  (marketingmagazine.com.my) – Media Prima was announced as Asiamoney’s Best Managed Company (Small Cap) across 13 Asian markets, yesterday. The coveted recognition was the result of an extensive poll conducted earlier by the financial publication, inviting equities’ heads of research and financial analysts to nominate the best managed listed companies

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hitz adds an international talent to its Morning Crew

  (marketingmagazine.com.my) – hitz fm has unveiled its new line-up for its morning breakfast crew, welcoming Jay R Smith to the team and will be kicking off the new show as – hitz morning crew with J, Arnold and RD. Network Content Manager of hitz fm, Raqeem Brian said, “With

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