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Media

webe’s Shu Wei heads to TM

By: Malati Siniah MARKETING understands that former chief marketing officer for webe Lai Shu Wei has taken on a new role at Telekom Malaysia (TM). According to his LinkedIn update, Shu Wei will now hold the position Vice President, Mass Market Marketing Operations at TM, a role he has held

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BFM expands to new territories via Apple’s CarPlay

  BFM’s CarPlay app on a Honda Dashboard BFM Media Sdn Bhd (“BFM”), the operator of radio station BFM 89.9, became the first Malaysian company to launch an Apple iOS app that works with CarPlay, Apple’s car dashboard operating system. CarPlay, which Apple has positioned as the “ultimate copilot”, allows

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Key consumer insights to drive your sales this Ramadan

  Only one more week to go before the fasting season is upon Malaysians. Ramadan is a time of togetherness, when celebrants spend time with family and friends for a month of religious observance and festivities. Be it clothing, supplies for the home, recipe ideas or gifts, a lot goes

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S P Setia appoints Mindshare Malaysia

Mindshare, the global media agency network of WPP has been appointed the lead agency, for S P Setia Berhad responsible for the company’s media strategy and digital executions.  The agency was awarded the account following a competitive pitch which included other top global agencies. S P Setia is a leading

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Astro Radio now with DVG Web

The hybrid advertising/marketing agency, DVG Web has been awarded the Astro Radio account following a review. The account was most recently had been handled by Naga DDB. The agency, founded by award winning creative David Sin, is tasked to create campaigns for Astro Radio’s diverse brands through its expertise in

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Neal and Padi head to Astro

  Astro has appointed Neal Estavillo (pictured) as its new Head of Creative Solutions and VR Padmanabhan (Padi) as Head of Group Integration to strengthen the group’s media sales team. Neal was formerly the managing director at MediaCom where he spent six years seeing the agency grow from 19 to

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TM Marketer takes on the CEO role at webe

By: Malati Siniah Following a slew of new appointments announced by Telekom Malaysia (TM) yesterday, Moharmustaqeem Mohammed (pictured) has been named the new CEO for webe digital. It was an internal hire as Moharmustaqeem most recently held the role of Vice President, Marketing Operations (Mass Market) at TM. Prior to

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Media Prima acquires REV Asia for RM105 million

 Among the online brands owned by REV Asia Media Prima Berhad announced the landmark acquisition of a 100 percent equity interest in REV Asia Holdings by the Group’s wholly owned subsidiary, Media Prima Digital. The acquisition which costs RM105.0 million is a major investment by Media Prima at it will

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