Recent sports rights auctions suggest that OTT contributes between 10-25% of the media rights value for a sports franchise The market value of sports media rights is set to reach US$5.0 billion in Asia Pacific ex-China this year, according to Asia Pacific Sports In The Age Of Streaming, a new
by Johan Ishak, CEO of Media Prima TV Networks Television is probably the most influential media ever created. Many would think the internet should get that credit but little do we realise the internet has only been made commercial over the last 3 decades, whereas TV has been around at
(Left to right): Syamil Fahim Mohd Fahim – Deputy CEO of Kumpulan Media Karangkraf, Dato’ Hussamuddin Hj Yaacub – CEO of Kumpulan Media Karangkraf, Dato Rohana Rozhan – Group CEO of Astro, Dato’ Khairul Anwar Salleh – VP of Malay Business, Astro Blaze expands to include Karangkraf IPs in drive
IPG Mediabrands, the media management and data arm of Interpublic Group has announced that it has rolled Mediabrands agencies Society and Ansible under the Reprise banner, creating a new full-service global performance media marketing unit. The unified Reprise will continue to partner with and support UM and Initiative, the global
An MOU has been signed between Media Prima Digital and Grab Malaysia to embark on a partnership to launch the In-Car Media Platform. This collaboration will witness the installation of the very first Grab In-Car Media Platform in Malaysia, with its content provided by Media Prima. With the aim to
ZAYAN, Malaysia’s first radio brand for modern Muslims has released a heart-warming documentary this Raya on how a migrant in Malaysia spends his Raya away from his family. Currently reaching over 6 million people on social media, ZAYAN’s tagline, #INDAHDIHATI (Pure At Heart), aims to inspire their followers through positive
But having an opinion in what you believe in matters It was just a day after GE14, and I could tell communications veteran Dato’ Ishak Mohd Ishtiaq (DIMI) had much to get off his chest. The euphoria of a stunning victory was a dawn of everything new. There was a
Abdul Aziz Sheikh Fadzir appointed as Utusan’s Executive Chairman Group managing director Datuk Mohd Noordin Abbas said that Utusan Malaysia has to consider a Voluntary Separation Scheme (VSS) as part of its restructuring exercise. Noordin said that VSS will prevent future situations where the company suffers losses amounting to millions each
Media Prima’s collaboration with TM to enable CJ WOW SHOP to tap into more subscribers Media Prima Berhad’s home shopping network, CJ WOW SHOP, has partnered with Malaysia’s premier high-speed broadband service provider, Telekom Malaysia Berhad’s unifi. This is in-line with the Group’s efforts to increase commerce revenue and expand
Astro takes the winning seat with 15.8 million weekly listeners Astro Radio grew its share of listeners to 15.8 million weekly listeners or 78.2% of individuals over the age of 10 in Peninsular Malaysia according to the latest GfK Radio Audience Measurement (RAM) survey. Popular brands such as ERA, HITZ,
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