ARCHIVE

ARCHIVE

Media

Malaysia’s highest grossing film is a lesson in virality

There may be some learnings for marketers with the latest box office sensation to sweep Malaysia: Hantu Kak Limah.  Produced by Infinitus Entertainment and Astro Shaw, the film is the fourth one set in the fictional village of Kampung Pisang and is the third offering in the Hantu Kak Limah trilogy.

Read More

Lower advertising revenue for Astro in recent months

Astro grows 34% in revenue but faces overall slump due to reduction in advertising Astro Malaysia Holding Bhd posted a revenue growth of 34% in the first half of the financial year 2019. Tun Zaki Azmi, Chairman of Astro, said: “Astro continues to be cash generative, cost disciplined and proactive

Read More

International Times to cease operations

International Times print edition to end on October 16 A fifty year old Sarawak based Chinese newspaper, the International Times will cease operations come October 16 mainly due to  competition from online news portals and production costs. International Times managing director and editor in-chief Datuk Wee Kok Hui, however, said

Read More

“You have to be a hermit to miss Malaysia’s new message to the world”

A global communications campaign, titled “Malaysia: Bouncing Back even Better than Before”, was launched on 25 September 2018 to help communicate to the world Malaysia’s determination to put the country back on track and move forward again after its historic General Election victory four months ago. This new Malaysian image-improving

Read More

Can you market a shirt as well as this Singaporean Ah Lian?

If you have been scrolling through Facebook religiously, you’d know that this Singaporean woman’s sales pitch of her multifunctional black top has been making headlines. Lerine Yeo, 30, became the talk of the town after two videos of her modelling clothes for her online apparel store went viral online. The first video,

Read More

Utusan Melayu faces possible legal action

Utusan must pay VSS in one lump sum The Utusan Melayu newspaper could face legal action if it fails to pay compensation to employees under its voluntary separation scheme in one lump sum payment within 30 days of termination. Failure to do so would constitute an offence under the Employment

Read More