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Media

First 10 speakers of CMO 2018 revealed!

Is the Marketing Funnel dead? Marketers have never never been in a bigger dilemma than today, and also have never been in a more connected time than now. AI, AR, machine learning and the chance to integrate data with intelligence; Programmatic, Blockchain, Chatbots, Brand Safety, trust deficits, and the list

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Media stocks plummet

Traditional media bleeds as stocks continue to plummet Media stocks are facing a harsh downturn as a sluggish stock market, low advertising interest and weak consumer spending has proved to be its comeuppance. A check on Bloomberg shows that the already-suffering media stocks listed on Bursa Malaysia Bhd have been

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Before you share that meme, Think about the message

As we know, people have an attention span of fewer than nine seconds, or less than a goldfish. As a result, images are more important than ever, especially on social media. Social media is a crowded space, and using images is a great way to grab attention. Everyone’s a journalist

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IDEAS: The Rempah festival story

Edward Ong is on a quest to discover and create Malaysia’s best ideas. He is an award-winning Writer and Creative Director and can be found at IdeasAreBorderless.com When Peter Gan told me about his idea for a festival celebrating nationhood, I thought he had finally lost his marbles. We met

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Sales and service tax needs a review in the 2019 budget

Review of Sales and Service Tax hoped for in the 2019 budget It is hoped that the government will review the Sales and Service (SST) tax for the media industry in the 2019 budget. Media Prima Television Network’s chief executive officer, Johan Ishak, said the media industry often had to

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Media Prima content to be available on Dailymotion

Media Prima Berhad, Malaysia’s largest integrated media group, and Dailymotion, a leading video player technology and content discovery platform, have signed a memorandum of understanding. This will see Media Prima video content to be available on the platform which attracts a global audience of over 300 million monthly unique users

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