(Marketingmagazine.com.my) – A differentiated over-the-top (“OTT”) online video service for the region, called Tribe, has been launched. The Chief Executive Officer of Astro Malaysia Dato’ Rohana Rozhan, remarked, “Today marks a new milestone for Astro with the launch of Tribe, our OTT service for the ASEAN video consumers. “Tribe is premised
(Marketingmagazine.com.my) – There are plenty of ways to get your body in shape! But what about your brain? A company called Neeuro has just taken the science of neurofeedback out of the lab and combined it with all the FUN of gaming! This brain machine is made up of a wearable,
(Marketingmagazine.com.my) – After two distasteful ads, Firefly Airlines has apologised for what has been deemed “sexist” because of use of flight attendants’ posteriors to promote fare discounts. “We at Firefly has no intention to be sexist in how we conduct our business and we have the utmost respect for everyone. “We
By Jahabar Sadiq, Editor Goodbye readers from near and far, and those reading us in Malaysia despite the government block. The Edge Media Group has decided to shut down The Malaysian Insider from midnight today, for commercial reasons. Perhaps it is fitting that we go offline at the start of the Ides of
(Marketingmagazine.com.my) – The Edge Media Group (TEMG) disclosed yesterday that The Malaysian Insider (TMI) news portal will cease operation with immediate effect. “Despite the fact that TMI is one of the top three news portals based on traffic in Malaysia, it did not receive enough commercial support to keep it going,”
(Marketingmagazine.com.my) – The 8th annual Standard Chartered KL Marathon 2016 (SCKLM), will take place on Sunday 7th August at Dataran Merdeka, Kuala Lumpur. Dirigo Events, the event organiser, announced today that runner’s registration will begin from Tuesday, 15th March 2016. Some changes will be seen with a new staggered registration system
(Marketingmagazine.com.my) – Programmatic media and audience platform Xaxis has launched Xaxis Radio, a programmatic buying product to the APAC region. Through Xaxis Radio, advertisers can execute at-scale digital radio buys across inventory from more than 90 local broadcasters and top-tier Internet radio pure-players, including MediaCorp, Astro and iRadio networks. Xaxis partnered
(Marketingmagazine.com.my) – Maxis, the leading Malaysian communications network has teamed up with Ogilvy & Mather Hong Kong to develop a one-of-a-kind portable communications device that allows people to call for help when power supplies or cellular activity has been affected during heavy monsoon rains and flooding. The SOS device is safe,
(Marketingmagazine.com.my) – ZEE Entertainment has launched a new ad sales division, ATL Media, in the Asia Pacific region. The new division will handle ad sales for varied Indian and South Asian media businesses in the region. ATL Media APAC, the new division will work with both mainstream and retail clients targeting
(Marketingmagazine.com.my) – Hypp TV, the award-winning IPTV service of Telekom Malaysia (TM) has showcased its latest local drama series, ‘Jom Kahwin’, the much-awaited political drama series ‘House Of Cards Season 4’, the 2016 Rio Olympic Games highlights as well its other Award winning and exclusive series slated to meet HyppTV viewers
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