(marketingmagazine.com.my) –By: Malati Siniah Pokemon may not have reached Malaysian shores, however, all indications point that it will soon be launched. Rumours are rife on when the game, which now has more users than Twitter, will reach Malaysia. Though there has not been any official announcements of the game being
(marketingmagazine.com.my) – The Malaysian consumer confidence trends upward in the second quarter of 2016 with 87 percentage points (pp) (increase of 8 pp from last quarter), after a steady downward drift since end of 2014, according to the latest Nielsen Global Survey of Consumer Confidence and Spending Intentions released today
(Marketingmagazine.com.my) – By: Malati Siniah Earlier this morning we spotted a Lamborghini parked right across MARKETING’s office in TTDI featuring a promotional picture of Indian superstar Rajinikanth’s latest movie Kabali. The car attracted plenty of curious onlookers stopping by to take snapshots of the car which carried the caption “I
(marketingmagazine.com.my) – Somehow when you mention a viral video 9/10 times, there probably would be a cat involved. This is no different in the case of Malaysia Airlines who’s last Hari Raya ad, “Boleh Adik Ikut?” was very well received by netizens. The ad featured an adorable little girl trying
(Marketingmagazine.com.my) – By: Malati Siniah Mattel Southeast Asia has appointed Pink Fong as the company’s new Head of Marketing. In her new role, Pink will oversee Mattel’s marketing function for seven countries including Malaysia, Indonesia, Philippines, Thailand, Vietnam, Singapore and Cambodia. Reporting to John O’Rourke, Mattel Southeast Asia’s Country Manager,
(Marketingmagazine.com.my) – Our list of speakers at the upcoming CMO Conference expands with Edward Ling (Sales Manager, Waze Malaysia) Santharuban T. Sundaram (Group Marketing Manager of Permanis Sandilands) and Puspa Marina Omar (Senior Vice President & Head of Strategic Communications) joining the roster of Malaysia’s top marketing heads sharing their
(Marketingmagazine.com.my) – By: Malati Siniah Poster for the recent WorldSBK Championship in Malaysia Having hosted the world’s second biggest two-wheel motorsports championship from 2014 to 2016, Sepang International Circuit (SIC) announced that it would not be renewing its contract to host the FIM Superbike World Championship (WorldSBK) in Malaysia. In
(Marketingmagazine.com.my) – With Malaysia’s growing interest in sports, French sports equipment chain store, Decathlon, is taking the opportunity to tap into the local market by setting a target of opening over 60 stores in the country within the next decade. Decathlon Malaysia chief executive officer Tom Meng told BERNAMA that
(marketingmagazine.com.my) – Felix Arvid Ulf Kjellber or better known as PewdiePie is one if the world’s top YouTuber. With over 46 million subscribers and 12 billion views, he makes a living making comedy and video games on his YouTube page. Any brand would love to have the same reach as
(marketingmagazine.com.my) – You day job might be filled with presentations and proposals however if you have a family waiting for you at home, then it’s time to switch off your computer and turn the focus on your family. Here are some amazing items as voted by 2,000 Malaysian consumers as
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