Let’s cut to the chase: the Digital Revolution is fuelled by how marketing helps monetise it. There is no such thing as a free lunch. That’s why game-changing inspiration can always be found on the front lines of the marketing and media playbook. There’s never been a
9.00am: Master of Ceremonies Timothy Johnson – Senior VP of Marketing INTI International University & Colleges 9.10am: Opening Keynote Speaker: Jamshed Wadia Director, Digital Marketing & Media, Asia Pacific, Intel. Digital Transformation is Sexy
As the beauty market realise the shifting consumer trend in current market; the change from physical outlets to online platforms is now a reality. A beauty and cosmetics centric study by A.T. Kearney reveals that beauty brands are now adapting to digital market for its significant share of supply
Terry is a marketing wonder in his own right. He is also the head coach providing direction and developing the Courts team. Terry led a phenomenal turnaround of its operations in Malaysia and entry into Indonesia. “Self-help digital kiosks in-store, Click & Collect counters, QR codes, mobile apps, and free
GetResponse, an online marketing platform, has just released their ‘Southeast Asia Industry Benchmarks 2017 report. The report helps businesses improve the effectiveness of their email marketing, discover benchmarks for specific industries, and help compare and identify where to improve. GetResponse has analysed over 450 million emails that were sent across
Hyper Island trainer and Data Driven Integrated Marketing Strategist, Subhendu Mukherjee, is no fly on the wall when it comes to the digital discourse. He has managed agencies, won awards and now spends his days showing clients marketing secrets about themselves they never knew, all from big data… Being able
It was a video which puzzled and surprised many, a man with matted hair, torn up clothes, face covered in dirt and sung like an angel when he opened his mouth. The video which has been circulating online earlier this month reached viral status when it racked up over
Chris Jaques, CEO of The Reputation Partnership, speaks to us about the realities of marketing today and examines the crisis of confidence in the industry. Plus what it means for the future of marketing…. What do marketers feel about agencies these days? Media agencies have been stealing their clients’ money
Budding football stars, take note! Million Dollar Feet (MDF), the one-of- a-kind football talent search which combed the country last year in search of Malaysia’s best young football talents, will return for an electrifying second season this year. This was announced today at a launch event graced by Sam Allardyce
In a survey conducted by global recruitment specialist, Michael Page, 1 in 2 job seekers in Malaysia (55%) were found to be confident of the country’s job market outlook in the next six months. The Michael Page Job Applicant Confidence Index Q2 2017, which evaluated the responses of 468 mid
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