IKEA encourages to ‘make furniture not war’ during Trump-Kim summit With the Trump-Kim summit, brands in Singapore have jumped into being part of the action. Swedish furniture company, IKEA wanted to put a positive spin on the terrifying topic of the Trump-Kim summit: Weapons of mass destruction. So what better
Nando’s Singapore creates #NOBEEFDAY for Trump-Kim summit Inspired by the monumental Trump-Kim Summit, Nando’s Singapore created #NOBEEFDAY, encouraging people to move past conflicts, end the beef and keep the “fire and fury” where it belongs – in our bellies. The initiative, which launched on social media and in-restaurant on June
ZAYAN, Malaysia’s first radio brand for modern Muslims has released a heart-warming documentary this Raya on how a migrant in Malaysia spends his Raya away from his family. Currently reaching over 6 million people on social media, ZAYAN’s tagline, #INDAHDIHATI (Pure At Heart), aims to inspire their followers through positive
Malaysia’s leading online marketplace launches more than 100,000 fashion and travel deals in conjunction with Ramadan Mudah.my, Malaysia’s largest online marketplace, has partnered with some of Malaysia’s most exciting fashions talents to push local brands forward in its latest Raya campaign. The move is aimed at providing local brands with
Cannes Lions Digital Pass to feature highlights of the Festival The Cannes Lions International Festival of Creativity has announced the launch of its first Digital Pass, designed to enable more people to experience the Festival through a world-class online broadcast, delivered to digital screens around the world. From 9.30am to
George Aveling is Group CEO and International Partner of TMI, TACK International in Malaysia and digital learning consultancy, Elementrix. He is a mentor to senior leaders, an organisational leader, writer and a well-respected consultant. Hailing from the land down under, this self-confessed durian and chilli-padi lover has made Malaysia his
TNB’s “Rumah Epik Fantastik” comes to life with help of Reprise Malaysia Reprise Malaysia, IPG Mediabrands Malaysia’s full-service global performance media marketing unit has brought to life this year’s Raya film for TNB, “Rumah Epik Fantastik”. TNB is well known for some of the nation’s most memorable advertisements, including The
Here’s to peace, hope, and understanding! Coca-Cola has launched limited-edition cans, commemorating Tuesday’s historic summit between US President Donald Trump and North Korean leader Kim Jong-un in Singapore. Designed by Dentsu’s Merdeka LHS, the logos were written half in English, half in Korean with a message in both languages that
But having an opinion in what you believe in matters It was just a day after GE14, and I could tell communications veteran Dato’ Ishak Mohd Ishtiaq (DIMI) had much to get off his chest. The euphoria of a stunning victory was a dawn of everything new. There was a
Are your ideas going anywhere? We are going to launch the next generation creative challenge. A quest for creative excellence energized by the new heartbeat of our nation. A non-profit movement to unearth Malaysia’s creative talent and seek ideas that fit brands. Do not waste your good ideas. Write them
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