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Digital

MIDA

Malaysia to Advance Technological Improvements

(Marketingmagazine.com.my) – Malaysia aims to advance technological improvements with commercial potential to help drive local industries ahead of their competitors. To achieve that Malaysian Investment Development Authority (MIDA) Chief Executive Officer Datuk Azman Mahmud has urged companies to undertake research collaborations to sustain their competitiveness. “Research and development (R&D) and innovation

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Sizmek

Sizmek Releases Next Generation Open Ad Management Platform

(Marketingmagazine.com.my) – Sizmek (NASDAQ:SZMK), the open ad management company for multiscreen campaigns, announced the launch of MDX®-NXT, a next generation open ad management platform that enables its customers to build and target ads, buy media, manage data and campaigns and evaluate their success across all of the digital touchpoints a marketer

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pos

e-Commerce Hub Launched by Pos Malaysia

(Marketingmagazine.com.my) – The trading of products and services on the Internet has become popular and accepted worldwide in this digital age. Malaysia is no exception, as more locals turn to this means of getting what they want. To meet the growing needs of the local e-commerce industry, Pos Malaysia has launched

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Malaysian ecommerce

Malaysian e-commerce Market To Reach Almost RM4 Billion

(Marketingmagazine.com.my) – The Malaysian e-commerce market is projected to reach almost RM4 billion this year. According to the Domestic Trade, Co-operatives and Consumerism Minister, Datuk Seri Hamzah Zainudin, “The market is also expected to grow by over 18 per cent per annum over the next five years,” he said when launching

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gt3

Google Flights Lands In Malaysia

(Marketingmagazine.com.my) – Whether you’re traveling from Penang to Perth or Kuala Lumpur to Singapore, Google Flights can offer help for one to find the best flights available. Starting today, anyone can search Google.my or www.google.com.my/flights to quickly and easily compare and book flights — from your mobile device, tablet or

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Facebook

Facebook Connects Over 241 Million People in Southeast Asia

(Marketingmagazine.com.my) – Facebook says its mission is to make the world more open and connected. Thus it announced 241 million people in Southeast Asia (SEA), 94% of them through mobile, stay connected with friends and family, and the businesses and moments that matter to them. Many people across SEA say Facebook

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Facebook

Facebook Updates E-learning Program

(Marketingmagazine.com.my) – With more than 3 million active advertisers on Facebook across the world and more than 70% of those outside the U.S., Facebook recognises the need to scale resources, education, and tools to help these businesses better reach their target audience. Hence, Facebook is continuously looking to improve Blueprint in

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SCAM

The Most Scammed Nation

(Marketingmagazine.com.my) – This should come as no surprise to many. Malaysians regularly fall prey to Internet scams, and seem to continue to be duped almost on a daily basis. This despite many “sad” stories being carried in various newspapers in the different languages. The lesson never seems to be learned. It

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Hans Peter Ressel

Lazada leads As Top E-Commerce Player

(Marketingmagazine.com.my) – Lazada Group has reported a total of US$1.3 billion (RM5.34 billion) of annualised Gross Merchandise Value (GMV) in 2015 across its six markets in Southeast Asia, making it the region’s largest e-commerce player. GMV is the total dollar value of merchandise sold on an online platform, which may indicate

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Facebook

Facebook Lite Hits Another Milestone

(Marketingmagazine.com.my) – In June 2015, Facebook Lite, was rolled out for emerging markets. And in just a few short months, the app has hit 100 million monthly active users. It’s the fastest-growing version of Facebook to reach 100 million users in under nine months. It has an APK that is less

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