(marketingmagazine.com.my) – by Paul J Loosley Paraphrasing Robert Oppenheimer, the leader of the Manhattan Project, which was the code name for the development of the first Atomic Bomb in 1945. He famously said this on seeing the huge mushroom cloud of the first atom bomb test rise over the
(marketingmagazine.com.my) – CtrlShift, an audience-focused marketing solutions company, has launched its global suite of managed end-to-end solutions, r3. Short for relevance, response, results, R3 uses data, technology and human expertise to deliver smarter and more targeted digital campaigns for brands across multiple channels. The integrated solution suite ensures high-impact campaigns
(marketingmagazine.com.my) – INTI International University & Colleges is partnering with IBM Malaysia to introduce the IBM Innovation Center for Education (ICE) program – the first ever program of its kind to be integrated into curriculum. Taught by IBM certified experts, IBM ICE is a series of Undergraduate Programs and Academic
(marketingmagazine.com.my) – The Malaysian Media Conference (MMC) this year is all about being at the forefront of technology. From data to programmatic, our industry leaders will be touching on the key pain points and innovations in the advertising and marketing industry. One of those innovations includes Artificial Intelligence. Speaking at
(marketingmagazine.com.my) – This weekend, Grab in partnership with Green Tech Malaysia, is offering Grab users to test-drive the Tesla Model S 85 for the first time. This car accelerates from 0 to 100 km/h in 2.8 seconds and has a top speed of 250 km/h. It has been awarded a
(Marketingmagazine.com.my) – By: Josh Sklar IT’S a familiar worldwide phenomenon merely weeks old: you’re minding your own business walking (or driving) down the street, struggling to look at the text you’re trying to tap out on your phone when – WHAM, you run into some fool trying to catch a
(Marketingmagazine.com.my) – Maxis is making it easier for parents to stay connected with their children through their latest plan MaxisONE Kid. The a specially designed postpaid plan comes with an added bonus, a kid-friendly smartwatch. Using the MaxisONE Kid watch, parents can keep tabs on their children’s location and easily
(marketingmagazine.com.my) – Looking to strengthen its digital presence, Southeast Asia’s largest fitness brands, Fitness First, appointed SearchGuru in May this year to manage its digital presence in Malaysia, Hong Kong, Philippines, Thailand, Indonesia and Singapore to manage its SEO. SearchGuru recently revealed that they achieved over 90% impression share for
(marketingmagazine.com.my) – By Malati Siniah Giving users an avenue to express themselves beyond video YouTube has introduced a new Community tab for users to better engage with one another. The announcement made on YouTube’s Creator Blog, stated, “Now you can post things like text, live videos, images, animated GIFs and
(marketingmagazine.com.my) – Did you know that the biggest driver of online-to-offline (O2O) conversions is with email in Singapore; SMS in Indonesia; chat apps in China; social media in Malaysia and Thailand and video ads in Hong Kong? These were some of the many insights shared by Experian and International Data
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