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Digital

Meltwater makes key strategic hires to augment AI-driven growth in APAC

Meltwater, a global leader in media intelligence and data analytics, today announced two new senior hires to spearhead its customer journey and business functions and strengthen their presence in the APAC region. Huixian Yang has been named Meltwater’s Customer Experience Director (APAC). With over a decade of experience in customer

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Leveraging AI and ChatGPT prompt strategies for Communications content curation

By Syed Mohammad Idid General Manager Strategic Communications & Stakeholder Engagement West Coast Expressway PR and Communications practitioners can leverage AI, particularly ChatGPT, to enhance their social media content and press articles. Here’s how they can embrace AI and master ChatGPT prompts to produce better content: Understand the Model’s Capabilities:

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Google testing journalism AI

Google is testing an AI-powered journalism product and pitching it to major news organizations, the New York Times reported on Thursday, citing three sources close to the matter. The Times was allegedly one of the outlets approached by Google. Known internally as Genesis, the tool is capable of generating news

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Twitter has now rebranded as ‘X’

As recently teased by CEO Elon Musk, Twitter is now called “X” as the rebranding goes live. Launched on March 21, 2006, the revolutionary social media platform was called “Twitter” for 17 years, 4 months, and 3 days, but now it is “X.” Following the announcement that it was coming soon,

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Atome partners TikTok Shop to drive e-commerce growth in Malaysia

Atome, the region’s leading digital consumer financing platform, has joined forces with TikTok Shop to revolutionize the e-commerce landscape in Malaysia. This strategic partnership enables businesses of all sizes, but particularly young entrepreneurs and small and medium enterprises (SMEs), to harness the potential of online shopping and foster economic growth

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Google to scrap local news links in Canada over Online News Act

Google says it will block Canadian news in the country in response to a new law that aims to make tech giants pay Canadian media for news. Canada’s parliament passed the Online News Act last week, requiring platforms like Google and Meta’s Facebook to negotiate deals with news providers. Google’s

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