Lion & Lion, a leading digital marketing agency under Septeni Holdings, announces that Fredrik Gumpel, Group CEO, will step down from his role after more than five transformative years at the helm. This decision has been carefully planned throughout the year, allowing ample time for a seamless leadership transition. During
Catcha Digital Berhad (“Catcha Digital”) today announced that iMedia Asia Sdn Bhd (“iMedia”), a wholly-owned subsidiary of Catcha Digital, has entered into a share sale agreement to acquire a 60% interest in Drive 2 Digital Sdn Bhd (“D2D”) for a cash consideration of RM16.2 million. The cash consideration is payable
Catcha Digital Berhad (“Catcha Digital”) today announced that it has entered into a share sale agreement to acquire a 70% equity interest in Tastefully Malaysia Sdn Bhd (“Tastefully”) for a cash consideration of RM7.6 million. The cash consideration is payable in 4 tranches across 36 months and is tied to
By The Malketeer From retail media’s rapid rise to AI-driven automation, these trends will shape the OOH advertising landscape in Asia As 2024 comes to a close, the advertising world finds itself at the crossroads of innovation and transformation. This year saw the revival of once-overlooked channels like out-of-home (OOH) advertising,
Coway Malaysia gave Kuala Lumpur a reason to hit pause with its ‘Pause the City’ activation at Lot 10, Bukit Bintang where the hustle and bustle took a backseat to ultimate relaxation. The on-ground event brought together the ultimate trio of restful pods featuring Coway BEREX massage chairs lined up—perfectly
By The Malketeer Sports Emerged as A Dominant Theme in Malaysians’ Search Habits In a year marked by triumphs, challenges, and innovation, Google Malaysia’s Year in Search 2024 report reveals the stories and events that captured the collective imagination of Malaysians. From groundbreaking sporting achievements to the influence of artificial intelligence,
By The Malketeer Trump’s Role in the Platform’s High-Stakes Drama TikTok, the app that transformed the way we share, create, and consume content, faces an uncertain future in the United States. With a nationwide ban looming on January 19, all eyes are on President-elect Donald Trump, who might just hold the
By The Malketeer Avanti West Coast’s Satirical Beer Ad The UK’s Avanti West Coast has found a brilliantly unconventional way to tackle a serious issue: rail safety during the festive season. With accidents on the mainline rail network spiking by 45% during the Christmas period – often linked to intoxication –
By The Malketeer Middle East and Africa Leading the Post-Pandemic Travel Boom Global tourism is gearing up for a remarkable resurgence, poised to surpass pre-pandemic levels by 2025. According to a report by BMI, a Fitch Solutions firm, total global arrivals are projected to grow by 12.4% compared to 2019, reaching
By The Malketeer ‘Dentsu Influence’ Delivers Critical Insights in Real-Time Engagement Globally Global agency network Dentsu has unveiled ‘Dentsu Influence’, a groundbreaking service designed to transform how brands connect with audiences through creator partnerships. As the influencer marketing sector approaches a staggering RM108 billion valuation globally, Dentsu is positioning itself at
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