Omnicom Media Group (OMG) today announced that Daler Kendzhaev has been promoted to Head of Annalect, the group’s data tech and analytics division, in Malaysia, effective immediately. The appointment is in-line with the network’s commitment in bolstering its data and technological capabilities to deliver effective, efficient and differentiated marketing solutions
Creativity is never finished. It doesn’t stop after your first brilliant idea, and it doesn’t suddenly vanish when you win your first Lion. Creativity is a constant process, and no one knows that quite like Icaro Doria who has won over 30 Lions. Inspired as a youth by brilliant Brazillian
… THE HOUSE THAT I GREW UP IN WAS VISITED BY ALL KINDS OF PEOPLE; YOUNG, OLD, NEIGHBOURS, DOCTORS, FRIENDS, RELATIVES – AND WITHOUT APPOINTMENTS OR INFORMING US EARLIER… It has been forty three years since I stopped living in Jaipur, but whenever I’m in need of an idea, I
Some “major” research has convinced Unilever that “normal” is a bad thing. Not inclusive enough or something… Unilever has announced that an international study involving 10,000 people found 70% of participants felt that the word “normal” on beauty packaging has a negative personal impact. That statistic increases to 80% among those aged
Sheena FongBusiness ManagerNovartis Sheena joined Novartis two years ago as Business Manager for Cosentyx. Prior to that she was Senior Product Manager at MSD Pharmaceuticals for the Lipid portfolio across Malaysia, Singapore and Brunei. She did the groundwork and managed to launch an MSD brand for diabetes which subsequently became
For 23 years, Malaysia Retailers Association (MRA) and Retail Group Malaysia (RGM) have jointly published close to 100 retail reports and this year, Malaysia Retail Chain Association (MRCA) has been included as a partner in the duo’s quarterly survey and this year, the report includes 5 new sub-sectors. The following
This the 4th part of our 5-part Challenge Accepted series for International Women’s Day 2021. This week we feature Jenn Chia and our conversation about her creative process, staying true to her principles as an influencer and how she’s planted a seed by co-founding her very own creative agency. At
What began as a bold experiment a year ago appears to be exactly what marketers ordered. The driver is Omnia – which also means “in all respects” in Greek. And in many respects, Omnia, the integrated solution provider that offers creative services and integrated marketing solutions across all Media Prima
A report by the Out of Home Advertising Association of America (OAAA) and a report by The Harris Poll titled Consumer Insights & Intent: Q1 2021, states that “55% of consumers in big cities are noticing more Out-of-Home (OOH) messaging and signage, compared to the 41% of the general population,
After raking Apple over the coals in protest of an upcoming iOS 14 feature that will limit ad tracking, Facebook founder Mark Zuckerberg is now saying the change could actually benefit his company. Zuckerberg and Facebook have been the most vocal critics of Apple’s forthcoming App Tracking Transparency feature that
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