Yes you read it right – Malaysia will be hosting the long awaited and highly acclaimed APPIES Asia Pacific 2022, making it the first Regional Marketing Awards show to be hosted by Malaysia to showcase the best across the Asia Pacific! Recognizing and celebrating the most brilliant and inspirational ideas
While companies across the board have had to downsize operations due to the Covid-19 pandemic in the country and abroad, Wordlabs Global Sdn Bhd has done just the opposite and grown its business to public relations (PR) as well. The company has set up Wordlabs PR and hired veteran journalist
While the COVID-19 situation is improving in many countries where people can now take off their masks, go to a concert or watch football in a stadium, Thailand remains in heavy lockdown. Under the governmental policy, commercial shoots are restricted to no more than five people on set, which poses
To breathe new life into its creative department, Hakuhodo Malaysia was on the lookout for a candidate who has the versatility and agility to manoeuvre across different media. With the minefields of uncertainties that plague the world currently, the ability to adapt, collaborate and harness creativity with a strategic compass
In the true spirit of Malaysia’s National Day, Entropia and Tenaga Nasional Berhad’s (TNB) heart-warming Merdeka campaign film, “Raikan Malaysia Kita” celebrates the positive energy of Malaysians in the face of adversity. Abiding by strict SOP’s and halted productions, the animated film, “Raikan Malaysia Kita”, which translates to “Celebrate Our
Nando’s Malaysia together with their digital agency Fishermen Integrated cleverly responds to consumers’ demand for chicken thighs by releasing seemingly confidential information for their upcoming launch of the all new PERi-PERi Chicken Chop, featuring the juicy chicken thigh. The publicity stunt, which saw the PERi-PERi experts “accidentally” leaking an email
Rachel Tan joins L’Oréal Luxe as Head of Digital & E-Commerce. A season marketer with award-winning credentials, Rachel is a natural when it comes to e-commerce. She was Marketing Lead at Shopee for over 4 years, where she was responsible for all marketing implementations, business strategies and workflow. Shopee has since
Astro Radio Malaysia has appointed m/SIX GroupM as their Agency for its media strategy, planning and buying duties for the upcoming Astro Radio Survey campaign while Tune Talk has appointed m/SIX as its AOR, both clients returning to the agency having been with m/SIX in the past. “m/SIX’s demonstration of
dentsu Malaysia has been selected as Axiata’s creative agency of record effective December 2021. The agency has been tasked with building Axiata’s brand equity aligned to its strategic purpose of Advancing Asia and providing end-to-end communications support to strengthen its reputation with key stakeholders across the region. As Axiata elevates
In their continuous efforts to produce great content and ideas in the midst of a pandemic, digital agency Fishermen Integrated takes you on an ASMR adventure with Pizza Hut’s new light hand crafted pizza, that’s big on taste. ASMR, a growing trend on the internet, has in the past year
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