Ogilvy released a print campaign for Acko General Insurance Limited. Acko, a new-age insurance company, wanted to communicate the advantage of using its smooth, paperless services over traditional insurance providers, to the digitally-savvy youth. Insurance companies in India are known for the truckloads of paperwork they make their customers fill
MARKETING Magazine’s Expert’s Choice Awards, CNY TVCs edition will start accepting submissions soon. With the Year of the Tiger roaring its way in, we are super excited to see all the new CNY TVC’s to be submitted for this prestigious virtual award event. Over the years we have found that
Malaysia’s Young Spikes (YS) Gold winners have finally gone through to Spikes Asia. They are up against a tough field and we wish them all the very best to bring us Asia Pacific fame in the Media (one team), Digital (two teams) and Integrated (two teams) categories. See table below
iCanvas, a newly launched business unit by iMedia focusing on creative, content-led digital solutions, today announced it has signed an agreement with Maestro Swiss, the brand owner of Vochelle chocolates, to manage its social media and digital strategy implementation as well as Vochelle’s key media planning and buying in 2022.
Small Medium Enterprises (SMEs) in Malaysia can now grow their business by investing in cross-border advertising, made possible through a first-of-its-kind partnership between homegrown Adwork and Singapore’s leading media organisation, SPH Media Limited. This unique collaboration has resulted in the birth of an unprecedented cross-border media advertising service, where Malaysian
VISUAL EFX, under the brand name Visual Retale, today announced 3 key promotions within their organization to continue their mission to be the leading Marketing Solution Company in the industry. “These 3 exciting promotions will be a milestone for our Company and we are thrilled to promote Kavita, Saleem and
Take a look at the major account wins by creative and media agencies in the Asia Pacific from October 2021, courtesy of R3 Worldwide. Find out who, won what in the tables below: Creative Agency Month Account Area WPP Nov The Coca-Cola Company Global Apparent Nov Clear Dynamics Australia Apparent
Lion & Lion has appointed Frederik Rasmussen as Client Director of Malaysia to lead the agency’s business development department, while also managing the agency’s top tier clients. Frederik reports directly to Lion & Lion Chief Executive Officer Fredrik Gumpel, but his role contains many touch points within the organisation both
APPIES Asia Pacific 2022 deadline now January 31st 2022. This is your chance to become the true champion of Asia by simply registering and entering your campaign for The APPIES Asia Pacific 2022, the most prestigious award ceremony in APAC that presents a rare opportunity for creative, media, digital and
The world’s most popular Muslim lifestyle app, Muslim Pro, has partnered with a local non-governmental organisation (NGO) Pertubuhan Kebajikan Sedulur (SEDULUR) to donate food and essential supplies to 410 affected homes in Klang, Shah Alam, Hulu Langat, and Banting in the state of Selangor. As part of its support for
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