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Agencies

Wavemaker Malaysia wins CARiNG Loyalty Programme media duties.

Wavemaker Malaysia has announced that it has won the media business of Caring Pharmacy’s Loyalty programme.  The appointment, which comes after a competitive pitch includes strategy, planning, buying and CRM growth. Caring Pharmacy holds the largest membership base in Malaysia, and the role it plays in promoting a healthy community

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Edelman APAC appoints new CEO

The former editor-in-chief of The Straits Times, Warren Fernandez, has been appointed the APAC CEO of Edelman, taking over from interim APAC CEO Dave Samson, global chairman of corporate affairs, after the departure of Stephen Kehoe last June. Warren, who joins Edelman’s global executive leadership team and will report to

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Grey Expands Roles of Irene Wong and Graham Drew to include Singapore

Irene Wong (CEO Grey Malaysia) and Graham Drew (CCO Grey Malaysia) will be taking on full commercial and creative responsibility across the Malaysia and Singapore studios. The move comes after several years of strong performance for Grey Malaysia and is the latest example of Grey’s ‘borderless’ philosophy. Grey Singapore will

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TM seeking new agencies

Telekom Malaysia (TM) is looking for a panel of agencies for the group as well as its subsidiaries in both the creative and media fields. Creative duties will include strategy and planning, execution and supervision, creative concepts, brand guardian as well as reporting and account management and may include other

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Mindshare Malaysia to handle media for Sime Darby Property

Mindshare Malaysia has been appointed by Sime Darby Property to manage media responsibilities for a period of two years, with the possibility of an additional year. This follows a pitch from multiple agencies. Mindshare’s pitch, according to chief marketing and sales officer Datuk Lai Shu Wei, addressed the business case

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