(marketingmagazine.com.my) – It is Wednesday morning at the Cannes Lions International Festival of Creativity in the south of France. And it is not roaring at all for Malaysia, a country that won the Outdoor Grand Prix here in 2004. We have had shortlists in Product Design and Health, but zero
(Marketingmagazine.com.my) – WPP has brought its bespoke agency, TEAMHW, following up from its win on handling the Huawei’s social media, PR and communications duties in the Southern Pacific and Malaysian divisions of its consumer business. Started up in 2013, TEAMHW is a WPP group providing global communications services to Huawei.
(marketingmagazine.com.my) – According to a news report from the 4As, the creative marketplace is going through a ‘Revolution’, not Evolution. There is clear danger that unless communications agency leaders respond in a proactive and agile way, they will be left behind. To address this changing tide where the mass market
(Marketingmagazine.com.my)- By: Malati Siniah Following a review, Permanis Sandilands has shifted its media business from incumbent Carat to the newly formed marketing services consultancy – Entropia, led by Prashant Kumar. Beginning next month Entropia will be handling media duties including media buying, reporting and planning for the all of the company’s
(Marketingmagazine.com.my) – Brilliant work from Asia were celebrated at the International Awards show which showcases work done for Food and Beverage brands. Now in its 18th edition, this year’s The International Food and Beverage Creative Excellence Awards (The FAB Awards) took place at The Hurlingham Club in London. Competing on
(Marketingmagazine.com.my)- Having recently announced his departure from IPG Mediabrands Malaysia, Ramakrishnan C.N. (Rama) has joined the marketing services consultancy –Entropia, lead by Prashant Kumar. Formerly the Managing Director at IPG Mediabrands Malaysia, Rama has served the agency for 8 years, handling the largest unit in the agency and serving clients
(Marketingmagazine.com.my) – Insurance and financial service comparison site, Go Bear, has appointed, Bonsey Jaden as the lead creative digital and PR partner to run its full suite of integrated communications. In an effort to strengthen its new brand presence via digital and integrated media, Bonsey Jaden will be working cohesively
(Marketingmagazine.com.my) – FCB Kuala Lumpur has promoted Natasha Aziz to the role of Head of Account Management at the agency. Natasha plays a key role in the agency having previously served as the account lead on the agency’s Beiersdorf, Mondelez and TM business units. She joined FCB in 2011, returning
(Marketingmagazine.com.my) – Having been with the agency for over 27 years, John Goodman the current regional president of Geometry Global, director of Ogilvy & Mather in Asia Pacific and the global head of Ogilvy Noor is leaving the agency to pursue his doctorate. According to the agency John will continue
(Marketingmagazine.com.my) – MullenLowe Malaysia’s marketing campaign platform for TM SME Shop-in-a-box Sure Pay, mobile payment solutions emerged as the sole winner in its Ecommerce: Payment System category, and was awarded a ‘Silver’ for its innovation and strong business effectiveness based results at The Asian Marketing Effectiveness & Strategy Awards (AMES).
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