(marketingmagazine.com.my) – Malati Siniah Thanks to their extensive advertising it’s hard to think of Kopi Tarik in a can without having Wonda Coffee in mind. However it looks like two new Kopi Tarik brands, ‘Dowan’ and ‘Cafe Nasty’, are making waves online with quirky videos, hashtags #macamkopitapicopy #kopicat and a
(marketingmagazine.com.my) – Sitting on the panel to discuss Big Data and its role in marketing at the upcoming Malaysian CMO Conference is Rafiq Razalli, CEO of Media Prima Digital. Rafiq started off his career in IT with Maxis, upon completing his Bachelor of Science (First Class Honours) in Actuarial Science
(Marketingmagazine.com.my) – Ogilvy & Mather recently launched a new report identifying 12 ‘velocity’ markets (Ogilvy’s V12) that will be key to middle-class consumer growth over the next decade. According to the agency the new report is in light with the ‘BRIC’ (Brazil, Russia, India and China) index of markets outliving
(Marketingmagazine.com.my) – M&C Saatchi-i Malaysia has announced two key hires to strengthen their digital capacity. Joining from an international consultancy, &samhoud, Darren Lee will be leading M&C Saatchi-I’s digital team as the unit’s Creative Director. Jodie Collins, former managing director of RE Digital has also joined the team, holding the
(Marketingmagazine.com.my) – There have been plenty of account movements in the past month with big brands such as IKEA, Celcom, Audi and more shifting agencies. Some of the new account wins in Malaysia for the month of July include Geometry winning the creative duties for Audi and Leo Burnett winning the
(marketingmagazine.com.my) – By Malati Siniah New leadership, acquisitions and a brand new office, 2016 marked plenty of new beginnings for Dentsu Aegis Network (DAN) Malaysia. Steering the network’s 13 brands forward is Nicky Lim, Chief Executive Officer, DAN. No stranger to the industry, Nicky has over 20 years of experience
(Left to right) Nicky Lim, CEO, Dentsu Aegis Network Malaysia; Nick Waters, CEO, Dentsu Aegis Network Asia-Pacific; Dick van Motman, Chairman & CEO, Dentsu Aegis Network Southeast Asia; and Takaki Hibino, CEO, Dentsu Branded Agencies and Dentsu Media Asia-Pacific at the launch of Dentsu Aegis Network Malaysia’s new office
(marketingmagazine.com.my) – Optimedia Malaysia (under the Publicis One umbrella) recently added OCBC Bank to its growing list of clientele. The winning agency, went up against IPG Media Lab as well as People & Rich-H during the pitch process to secure the business and will be taking over from Carat Malaysia.
(marketingmagazine.com.my) – The countdown to Spikes Asia has officially begun and the full speaker programme has now been announced for the Festival, which runs from the 21-23 September 2016. Creativity in all its forms will fill the Inspiration Stage and more global and regional industry legends will share insights than
Deputy Minister of Natural Resources &; Environment, YB Datuk Ir. Haji Hamim escorted through the exhibition by Mr Thirawit Leetavorn, Senior Executive Vice President of Double A, Mr Henry Goh, President of Malaysian Nature Society and Lisa Hezila, Managing Director of Y&R. (marketingmagazine.com.my) – Leading paper manufacturer, Double A, has joined Y&R Malaysia
Follow Us
