Dane Barr appointed as Director of PR and Influence of O&M Malaysia Ogilvy & Mather Malaysia has appointed Dane Barr as Director in the agency’s Public Relations and Influence team as the agency continues its transformative shift towards integrated communications. Dane who was previously Group Account Director at Geometry Global
History repeats itself, Trapper Media Group rated by RECMA as number 1 agency! Trapper Media Group has created history! RECMA has rated the agency #1 in exposure to top 3 clients for 2017. As well as being in the top 10 media agencies in Malaysia for the second consecutive year.
Standard Chartered goes in bold, new direction with a new global brand campaign, “Good enough will never change the world” Standard Chartered has launched a new global brand campaign created by TBWA\Group Singapore, refreshing the bank’s commitment of being ‘Here for good’. The brand promise was originally introduced in 2010.
Astro uses sway of Korean Dramas over Malay audiences to help launch new NIVEA Extra White Body Lotion. GOLD AWARD-WINNING CASE STUDY Overview The whitening skin lotion market in Malaysia is characterised by a Malay skew and NIVEA’s competitor Vaseline has greater penetration. NIVEA faced the task of making its whitening
Edward Ong is on a quest to discover and create Malaysia’s best ideas. He is an award-winning Writer and Creative Director and can be found at IdeasAreBorderless.com BSN (Bank Simpanan Nasional) is probably the last client you’d expect to win a Kancil Award, let alone the Grand Prix. But in
The ‘Everyone’s Complaint Department’ series of comic strips began as random doodles and reflection pieces of Alvin Teoh, ECD of Naga DDB Tribal. These little stories featured in MARKETING magazine were originally posted on Facebook and are an ongoing tribute to life in Adland. The comic depicts Alvin’s early days
Ensemble’s KFC campaign in the running for WARC Awards 2018 Campaigns for BT Sport, JetBlue, KFC, Snickers, M&M’s, Pampers and PlayStation are among the 20 campaigns that have been shortlisted for the WARC Awards’ Effective Social category – a search for marketing initiatives that link social strategy to business success.
DIA Brands Singapore has recently appointed Sherry Lee as Creative Director and Kay Hui as Brand Director for its Singapore operation. Lee was most recently at Interbrand and has led award-winning creative teams at Singapore’s leading branding and advertising agencies. She has created award-winning work in the GDUSA’s American Graphic
Publicis One teams up with MSL to strengthen public relations offering in Southeast Asia Publicis One has announced the expansion of the MSL brand to Malaysia and Indonesia. This expansion will result in the rebranding of ARC PR Worldwide to MSL in Malaysia and Leo Burnett in Indonesia to MSL. This
Guardian Malaysia collaborates with BBDO to launch Knockdown Prices Guardian Malaysia has launched Knockdown Prices, a campaign that aims to give the health and beauty retailer low-price leadership by offering value deals every Friday to Sunday. Led by BBDO Malaysia, the campaign collaborates with influencers Jenn Chia, Charis Ow, Haniff
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