The tradition of saving and spending wisely is lost in this age of heightened consumerism. Many of us grew up with our elder siblings’ hand-me-downs or much too often having to opt for cheaper alternatives for the things we want. Even today, many parents prefer to save every possible cent
Highlighting valiant humanitarian efforts across ASEAN Maybank has chosen to celebrate Hari Raya this year through its “MYStories Raya 2018” campaign dedicated to showcase the power of humanity across ASEAN. This campaign is an extension of Maybank’s “MYStories” introduced for the Merdeka celebrations last year which depicted the sacrifices of
Malaysia’s leading online marketplace launches more than 100,000 fashion and travel deals in conjunction with Ramadan Mudah.my, Malaysia’s largest online marketplace, has partnered with some of Malaysia’s most exciting fashions talents to push local brands forward in its latest Raya campaign. The move is aimed at providing local brands with
Cannes Lions Digital Pass to feature highlights of the Festival The Cannes Lions International Festival of Creativity has announced the launch of its first Digital Pass, designed to enable more people to experience the Festival through a world-class online broadcast, delivered to digital screens around the world. From 9.30am to
TNB’s “Rumah Epik Fantastik” comes to life with help of Reprise Malaysia Reprise Malaysia, IPG Mediabrands Malaysia’s full-service global performance media marketing unit has brought to life this year’s Raya film for TNB, “Rumah Epik Fantastik”. TNB is well known for some of the nation’s most memorable advertisements, including The
But having an opinion in what you believe in matters It was just a day after GE14, and I could tell communications veteran Dato’ Ishak Mohd Ishtiaq (DIMI) had much to get off his chest. The euphoria of a stunning victory was a dawn of everything new. There was a
Are your ideas going anywhere? We are going to launch the next generation creative challenge. A quest for creative excellence energized by the new heartbeat of our nation. A non-profit movement to unearth Malaysia’s creative talent and seek ideas that fit brands. Do not waste your good ideas. Write them
Heels of Steel makes its journey across Southeast Asia Heels of Steel, a BBDO diversity initiative, was first launched in Malaysia in 2017. It is a series of talks by prominent leaders aimed at inspiring and accelerating the progress of women in the workplace. Given the importance of this initiative,
Telekom Malaysia collaborates with MullenLowe Malaysia encouraging Malaysians to stop ‘membawang’ this Raya MullenLowe Malaysia has launched an online film for Telekom Malaysia Berhad in celebration of Hari Raya Aidilfitri, titled ‘Mak Long Bawang’. Inspired by a true story, the online film shows what young Malaysians are facing every year
Toyota takes a drive this Hari Raya Japanese car manufacturer Toyota is encouraging Malaysian families to take a ‘jalan-jalan’ – a drive without a destination this Hari Raya The campaign is called ‘Jalan Cerita’, or storyline and was created by The Clan. The commercial begins with the main protagonist Afiq
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