ARCHIVE

ARCHIVE

Advertising

TMtower

Could Webe be the next big thing?

(Marketingmagazine.com.my) – A mobile industry online portal reported that Telekom Malaysia (TM) and P1 are scheduled to launch a new 4G LTE mobile service called “webe”. The plan is expected to offer a promotional postpaid plan at RM10 per month which could possibly come with 20GB data, 1000 voice minutes and

Read More
JohnChong

47 Global Fund Managers to Attend 12th Invest Malaysia

(Marketingmagazine.com.my) – The 12th Invest Malaysia will be showcasing 55 most investable companies, representing more than 50% of Malaysia’s market capitalisation tomorrow (April 12). Organisers Bursa Malaysia Bhd and Maybank Kim Eng will bring 47 global and regional fund managers representing a total assets under management of US$11.1bil. Bursa Malaysia chief

Read More
PandG

P&G to Agencies: Your Complexity Not Our Problem

(Marketingmagazine.com.my) – Procter & Gamble Chief Brand Officer Marc Pritchard has a message for his agencies: “Frankly, your complexity should not be our problem, so we want you to make that complexity invisible,” he said during an interview at the Ad Age Digital Conference. Pritchard was addressing the fact that because

Read More
Dentsu NickyLim

Dentsu Aegis Network Extends Digital Scale in Malaysia

(Marketingmagazine.com.my) -Dentsu Aegis Network has signed a definitive agreement to acquire Consider Digital, Malaysia’s leading full-service, MSC-status  digital marketing agency. Consider Digital will combine forces with Dentsu Aegis Network’s global performance marketing brand iProspect in Malaysia to form Consider iProspect. The acquisition will instantly scale the agency’s business whilst further

Read More
Isentia logo

Isentia Appoints New Regional Director of Southeast Asia

(Marketingmagazine.com.my) – Asia Pacific’s leading media Intelligence company Isentia (ASX:ISD) has appointed Pamela Yap as Regional Director, Southeast Asia. With more than 20 years of experience in the media, advertising, and marketing sector, Pamela will be responsible for managing Isentia’s operations and driving business expansion across the Southeast Asia region.

Read More
Sizmek

Sizmek Releases Next Generation Open Ad Management Platform

(Marketingmagazine.com.my) – Sizmek (NASDAQ:SZMK), the open ad management company for multiscreen campaigns, announced the launch of MDX®-NXT, a next generation open ad management platform that enables its customers to build and target ads, buy media, manage data and campaigns and evaluate their success across all of the digital touchpoints a marketer

Read More
dentsuaegis

Dentsu Aegis Network Acquires Merdeka LHS and Forms Dentsu LHS in Malaysia

(Marketingmagazine.com.my) – Dentsu Aegis Network today announces that it signed a definitive agreement to acquire Merdeka LHS Sdn. Bhd. (Merdeka LHS), a creative boutique and brand consultancy led by Malaysia’s acclaimed advertising practitioners Tony Savarimuthu, Huang Ean Hwa and Szu Lee. Merdeka LHS will join forces with Dentsu Malaysia to form

Read More
ADFEST2016Pattaya

List of ADFEST 2016 Top winners

(Marketingmagazine.com.my) –  PRESSGOLD LOTUS – PUBLIC SERVICES & CAUSE APPEALSEntrant: COLENSO BBDO, AUCKLANDTitle: A CREAM THAT GIVES YOU WRINKLESBrand: BREAST CREAM PRINT CRAFTGOLD LOTUS – BEST USE OF PHOTOGRAPHY/DIEntrant: TAPROOT DENTSU, MUMBAIEntry: RADIO WORKS BEST IN OUTDOORBrand: INDIAN OUTDOOR ADVERTISING ASSOCIATION PRINT CRAFTGOLD LOTUS – BEST USE OF ILLUSTRATIONEntrant: 
HAKUHODO

Read More