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Chief Judge Datuk Lai Shu Wei weighs in on Effies 2023

Commenting on this year’s judging panel, Chief Judge of the 2023 Effie Awards Datuk Lai Shu Wei, Chief Marketing Officer and Sales Officer of Sime Darby Property said, “I am joined by a group of highly capable and experienced industry leaders who comprise the judging panel. We will be judging

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KFC THAILAND LAUNCHES OPERATION ‘LET MOM REST’ ON MOTHER’S DAY

This Mother’s Day in Thailand, KFC wanted moms across the country to have the much-needed break they deserve in its ‘Let Mom Rest’ Campaign on the 12th August. Colonel Sanders initiated his crispy idea of Operation ‘Let Mom Rest’, recognizing Motherhood as a superhero’s job that takes no holidays and

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Ascential plc acquires creative and strategic intelligence service Contagious

Ascential plc, the specialist information, analytics, events and ecommerce optimisation company, has acquired Contagious Communications. Contagious is a multi-format creative insights business that provides forward-looking creative inspiration and trend analysis for their agency and brand customers. Contagious joins Ascential’s existing Marketing brands: global creative benchmark LIONS and leading authority on

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The APPIES Awards Night 2023

The APPIES Malaysia & Asia Pacific 2023 Awards Night took place on the 11th of August 2023 at Sime Darby Convention Centre Kuala Lumpur. Here are the winners for the awards. The APPIES Malaysia – Gold Winners Category Campaign Brand Agency Digital & Social KJ Jadi DJ Hot FM Media

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Mumbai’s Dabbawalas become Network Reporters for Vi

In a constantly moving city such as Mumbai, millions of dreams & ambitions rely on a strong mobile network. With narrow crowded lanes, and open, wide expressways, local trains – Mumbai needs a network that is strong & constantly improving, to cater to the crucial connectivity requirement for the constantly

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