Over the years, many have tried to create the ultimate fast food fusion: combining the classic flavours of a cheeseburger with the shareability of a pizza. In theory, this is the holy grail of fast food. So when Domino’s Malaysia wanted to create their version of the cheeseburger pizza, they
I consulted for her briefly when she started MediaBase and saw that she was no nominal media person; she had innate creativity. I helped her craft the MSA Awards during its maiden year and was inspired by her hunger for setting standards of excellence. Whenever Margaret thanked anyone, she had
Pos Malaysia Berhad (“Pos Malaysia”), the national post and parcel service provider, announced its latest sustainability initiative with the addition of 1,092 units of electric motorcycles to its fleet. This move is a collaboration with Motosikal Dan Enjin Nasional Sdn Bhd (“MODENAS”), the assembler of MEV-1 PRO, and leasing provider
By The Malketeer Lion City Takes An Innovative Counter-Terrorism Messaging Approach In a bold move to revolutionise counter-terrorism communication, Singapore’s Ministry of Home Affairs (MHA) and VML have launched interactive films on TikTok that transform how Singaporeans engage with national security messaging. Breaking Away from Fear-Based Messaging The campaign, which went
With an affordable price tag starting at RM4.90 and Oppa-Approved Brews Tealive, Malaysia’s leading lifestyle tea brand, is thrilled to announce the official launch of K-Coffee, a brand new category of Korean coffee drinks that are Oppa Approved and designed to take Malaysia by storm. The highly anticipated K-Coffee by
An afternoon of conversations we never had, with leaders most of you never met. Discover what’s possible from those who made it possible. Plus a preview of The HAM Agency Rankings REPORT 2024. Limited seats: [email protected] [button size=”medium” style=”primary” text=”RESERVE SEATS NOW” link=”https://marketingmagazine.com.my/shop/marketing/advolution-2024/” target=””]
Media Prima Bhd has appointed veteran newsman Jasbant Singh as its group managing editor effective Nov 1, with Farrah Naz Abdul Karim to serve as his deputy. Jasbant, who was FMT’s managing editor for three years, will head Media Prima’s news and current affairs division in his new role, overseeing
By The Malketeer Set to Amplify Indomie’s Appeal Across More Than 100 Countries Legendary instant noodle brand, Indomie, has enlisted K-pop sensation NewJeans as its first-ever global brand ambassador in a new “Oh My Good! It’s Indomie” campaign, aimed at winning over a younger, international audience. This dynamic partnership represents a
By The Malketeer Politicians Must Look at these Campaigns as Guiding Light, that True Power Lies Not in Divisiveness But in Compassion and Solidarity As Malaysians celebrate the Festival of Lights, it’s brands—NOT politicians—that are illuminating the path to a more unified, compassionate, progressive and joyful Malaysia. The 2024 Deepavali campaigns
THE DASHING PUBGM Cup has successfully broken the record for the longest PUBG Mobile gaming marathon with a 32-hour non-stop competition held at Encorp Strand Mall. Running from 25th to 27th October 2024, this groundbreaking event engaged gaming enthusiasts, and e-sports fans across Malaysia. The marathon, which featured a prize pool
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