(Marketingmagazine.com.my) – Last week we shared with you who were the key industry experts who will be speaking at this year’s Malaysian Media Conference (MMC). From Unilever Asia’s, Senior Global Brand Manager to Astro’s Vice President of Data Analytics, the experts in the area of Data, creativity and technology
(marketingmagazine.com.my) – By: Malati Siniah We have to admit, finding Deepavali ads to feature this year was no easy feat, however, the gems we found pushed the boundaries of both creativity and innovation. Check out it out for yourself: 1. Maxis Staying true to Deepavali’s message of light overcoming darkness,
(Marketingmagazine.com.my) – By R. Nadeswaran AT the height of nationalistic fervour about four decades ago, a smart alec from Kuala Lumpur City Hall thought he would have been left out of the hierarchy if he did not contribute to the cause. Putting on his thinking cap, he decided that the
(marketingmagazine.com.my) – According to The StarOnline, fifteen out of 49 companies have won their bid to run retail spaces along the 19 elevated stations of the Mass Rapid Transit (MRT) Sungai Buloh-Kajang line. The successful bidders were Chatime, Watsons and 7-Eleven who were chosen based on the rental rate they
(Marketingmagazine.com.my) – By: Akmal Ariffin Malaysian religious authority’s decision to deny halal certification to Auntie Anne’s ‘Pretzel Dog’ has had consequences more than just vocal complaints. The news has gotten international coverage with everyone from Fox news to Daily Mail covering the issue. Many have voiced their dissatisfaction over the
(marketingmagazine.com.my) – With unemployment at its highest since 2013 at 3.5 percent in July, and continuing to rise, coupled with weak wages and job-growth, has given concern to Malaysians who placed the mounting cost of living as the No.1 priority for Budget 2017. Amid these concerns and the fact that
(marketingmagazine.com.my) – Asia Media Exchange (AsiaMX) has announced that a number of regional and local TV channels have signed up to offer premium advertising assets on its market-leading programmatic TV exchange. The advertisers have an access of US$500 million in programmatic advertising assets via AsiaMX. The latest is Discovery Networks
(marketingmagazine.com.my) – There’s a new player in Personal shopping and delivery service space. Swiftcow.my a new service which allows shoppers in the Klang Valley to their fulfill shopping needs has officially launched in Malaysia. Tying up with major supermarkets including Tesco, Aeon Big, Cold Storage, Jaya Grocer, BIG – Ben’s
(Marketingmagazine.com.my) – This year’s Malaysian Media Conference (MMC) will feature the brightest minds in the industry who will speak on the issues that matter to the industry. How to make your data work for you? What creativity’s role in today’s data obsessed world? All those questions and more will be
(marketingmagazine.com.my) – This year The Cannes Lions International Festival of Creativity received a record-breaking 43,101 award entries from 91 countries. It was judged by 387 jurors and 61 countries won. “We’re delighted to announce the findings from this year’s report, which provides the definitive barometer for the most inspiring and
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