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Dragon-Slayer Nadeswaran not allowed near APPIES 2024

Popular columnist R. Nadeswaran (aka Citizen Nades) is merciless in his style of investigative journalism. He looks as dangerous as his brutal exposés. The threatening look in his red-hot eyes will chill you to the bone. But however much we love or loathe him, for his scoops, he’s been barred

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Bomohs banned from casting spells at APPIES 2024

We will confiscate all magic wands at the door. Your marketing magic has to work without supernatural aid. The APPIES Malaysia Awards 2024 is seeking marketing miracles that work in the real world, no mystical intervention permitted. Crafting Campaigns That Actually Work Leave the love potions and lucky charms at

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Your mother-in-law is not judging APPIES 2024

Because our judges are just as tough! Think your campaign can withstand the scrutiny of a stereotypical Asian mother-in-law? Well, you’re in luck – she’s not judging. But The APPIES Malaysia Awards 2024 panel might be even more discerning. Impressing Real Industry Experts While we’ve spared you the family drama,

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Enjoy all the Cannes Lions 2024 Grand Prix winners here

From June 17th to 21st, all eyes were on the Cannes Lions International Festival of Creativity to celebrate the year’s finest work from the advertising and communications industry. With a total of 26,753 submissions — including a Bronze award-winning submission from Malaysia — these were the winners whose innovation and

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APPIES Malaysia back with a bang on July 11 & 12

Here’s the real deal.  Where marketing campaigns are judged before a Live audience. In front of top marketers at a two-day Marketing Festival on July 11 & 12, 2024. Where campaign creators present their work in a case study format… A four-minute creative reel summarising the campaign, followed by a

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MALAYSIA’S COFFEE SCENE BREWS UP A STORM!

By The Malketeer Will Luckin Coffee’s Potential Entry Signal Market Saturation? As Malaysia’s coffee market continues to percolate with activity, rumours of Chinese coffee giant Luckin Coffee’s imminent entry have stirred up discussions about market saturation and the future of local coffee culture. This development comes amidst a surge of international

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GO sleeps tight with Sealy through social story-telling

Luxury mattress brand Sealy has engaged GO Communications to design and execute a comprehensive digital and social media campaign to bolster the brand’s awareness in Malaysia, while building a robust and engaged local following. The campaign will elevate and reinforce Sealy’s premium positioning and promote the tagline “Sleep First Class”

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MITI to Address Malaysia’s Drop in the IMD World Competitiveness Ranking

By The Malketeer  Minister Pledges Detailed Explanation In response to Malaysia’s recent drop in the International Institute for Management Development (IMD) World Competitiveness Ranking, the Investment, Trade, and Industry Minister Tengku Zafrul Aziz has committed to providing a thorough explanation by this evening. Ranking Decline and Regional Impact The IMD World

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Malaysia drops 7 spots in global competitiveness ranking

Malaysia has fallen seven places to 34th out of 67 countries in the International Institute for Management Development (IMD) World Competitiveness Ranking. Malaysia also dropped four places to 10th out of 14 countries in the Asia-Pacific region, marking the first time it has ranked lower than Indonesia and Thailand. Meanwhile,

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Brand Swift to decide next US President?

As the 2024 U.S. presidential election looms, an unexpected yet influential figure has emerged: Taylor Swift. Known worldwide for her musical prowess and influential voice on social issues, Swift’s recent political activism has positioned her as a potential kingmaker in one of the most polarized elections in recent history. Swift,

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