55 years later, ROTHCO brings JFK to life

The Times Uses AI to Unsilence JFK To Make Greatest Speech Never Made The Times have commissioned creative agency, ROTHCO to celebrate the legacy of JFK in the lead up to the end of the centenary of his birth. Today, they release ‘JFK Unsilenced’, a campaign that uses specialist AI technology, to recreate the spech […]
IT’S ALL APPIE-ING!

Great idea and great work has always been the glue that has brought the advertising and marketing community together, be it in the past or in today’s ultra-data-driven creativity. And APPIES Malaysia is at the forefront of recognizing the best of the creative output. Further, to set itself apart, in this age of the new […]
Malaysian Media Conference 2018

It is going to be a big talk fest The Malaysian Media Conference on February 8 is designed to be stellar. 15 speakers await you. Send your questions to #AskMeMMC 1. Bala Pomaleh – CEO for Malaysia, IPG Mediabrands 2. Damien Cummings – Chief Executive Officer, Peoplewave Singapore 3. Gaurav Bhasin – CEO, Mudah.my 4. […]
Do you have the same questions about Malaysia's media conundrum?

Real Conversations, Real Disruptions. If you have the same questions as these industry professionals, you may benefit from the Malaysian Media Conference on February 8. “How is AI going to affect media buying and how are media agencies striving to stay relevant with this growing threat?” Regional Lead, Multimedia Platform enterprise “Media Prima Digital’s new acquisitions, […]
MMC full lineup finally revealed

Real Conversations, Real Disruptions. Here are the speakers for our 13th Malaysian Media Conference on Feb 8: 1. Bala Pomaleh – CEO for Malaysia, IPG Mediabrands 2. Damien Cummings – Chief Executive Officer Peoplewave, Singapore 3. Gaurav Bhasin – CEO, Mudah.my 4. Lee Lim Meng – Marketing Director, L’Oréal Malaysia 5. Linda Hassan – Head […]
How RM1 and listening to the customer can earn respect

It’s humbling the customer can teach us so much We spoke to Tai Kam Leong, Head of Branding & Partnerships at Maxis, about the peculiarities of the marketplace. He is also the Opening Speaker at the coming Malaysian Media Conference on Feb 8. Tai has come very far over the last 15 years. From strategic […]
Is there a dictator in Malaysia?

Malaysian Media Conference runs parody video Depends on who you ask. Has the country reached a new level of political maturity when so-called dictators can laugh at the notion of it? Well, going with the zeitgeist of the day, we put together a parody video which has been spoofed hundreds of times all over there […]
Workshop: Growth Hack Any Business With Digital Data

Explore methods used by businesses to rapidly develop market expansion model with a hands-on digital data workshop. WHAT YOU WILL LEARN Make business cases with substantial data faster: build and sell ideas in less time and cost Understand large behavioural data for any market size estimation Build predictive models with data: customer behaviour in a […]