ARCHIVE

ARCHIVE

Proton’s e.MAS 7 Electrifies Malaysia With 2,500 Bookings in Weeks!

By The Malketeer A Game-Changer for the National EV Scene Proton’s leap into the electric vehicle (EV) market is off to a promising start. The company announced it has received 2,500 bookings for the e.MAS 7, Malaysia’s first national EV, just weeks after its official launch. This milestone marks a significant shift in the automotive landscape, […]

Flying High, Falling Hard: Malaysia’s Influencers and the Cost of Pretend Perfection

By The Malketeer The Illusion of Glamour and the Reality Behind the Scenes Social media influencers in Malaysia have built thriving careers showcasing luxurious lifestyles: international vacations, high-end cars, and bespoke designer wardrobes. Yet recent scandals involving some of Malaysia’s most prominent online figures have lifted the veil on the less glamorous realities behind the curated […]

From Tsunami to Twitter: How Social Media Redefined Disaster Response

By The Malketeer Bridging the Information Gap Twenty years ago, on December 26, 2004, the Indian Ocean tsunami unleashed unprecedented devastation, claiming over 220,000 lives. The tragedy exposed a critical gap in global communication and disaster response. Social media was in its infancy then; Facebook had just launched, and YouTube wasn’t even conceived. Fast forward to […]

MACC’s 2025 Agenda in Tackling Grand Corruption and Strengthening National Integrity

By The Malketeer Revamped Strategies and Robust Governance Reforms Aim to Recover National Assets and Restore Public Trust The Malaysian Anti-Corruption Commission (MACC) is poised for a transformative year in 2025, setting its sights on eradicating grand corruption, tightening governance practices, and reclaiming misappropriated national assets. With an expanded budget, new hires, and a redefined operational […]

MCMC Pushes for Social Media Licensing Compliance as Deadline Looms

By The Malketeer Major players like Facebook, X , and TikTok have yet to Submit their Applications The Malaysian Communications and Multimedia Commission (MCMC) has issued a firm reminder to social media platform operators: the deadline to acquire the necessary license to operate in Malaysia is December 31, 2024. With just days left, the regulator has […]

Kien appointed Executive Chairman of McCann Kuala Lumpur

McCann Kuala Lumpur has announced the appointment of Tan Kien Eng as Executive Chairman, effective December 2024. With an outstanding track record in the Malaysian advertising industry, Kien brings over three decades of experience in leadership roles across major global agencies. His appointment marks a significant milestone in McCann Kuala Lumpur’s ongoing commitment to strengthening […]

AI’s Scaling Ceiling: Has the Data Well Run Dry?

By The Malketeer As Tech Giants Face Diminishing Returns from Large Language Models, the Future of AI Innovation Hangs in the Balance In the world of artificial intelligence, progress has always been synonymous with scale. The more data fed into AI systems, the smarter they seemed to get. But according to Dr. Demis Hassabis, Head of […]

How One Cadbury 5 Star Contestant Won Big by Doing Absolutely Nothing!

By The Malketeer  Netflix’s Squid Game 2 x Cadbury 5 Star campaign stuns India with a quirky twist In a brilliant collision of worlds, Cadbury 5 Star and Netflix’s Squid Game 2 launched a mind-bending campaign earlier this month, turning India into a nation on a massive hunt. The challenge? Spot a Cadbury 5 Star pack […]

Guinness Pours Into Irish Reserves as Demand Hits Record High 

By The Malketeer  A Perfect Storm of Popularity, Shortages, and Strategic Moves  The allure of the iconic black-and-white stout is stronger than ever, with Guinness-owner Diageo grappling with unprecedented demand in the UK. The company has turned to its security reserves in Ireland—a rare and strategic decision—to meet the thirst of its growing fan base, particularly […]

TikTok Scams Alert: AI-Driven Deception Targets Credibility of Medical Experts

By The Malketeer  Bukit Aman Warns Malaysians of Counterfeit Medical Products In an era where artificial intelligence (AI) is reshaping the marketing and advertising landscape, its darker side is also becoming alarmingly evident. Bukit Aman’s Commercial Crime Investigation Department (CCID) has flagged a troubling trend involving the misuse of AI to mimic prominent individuals and promote […]