£1 Billion Bidding War for Kantar Media Ignites Industry Anticipation
By The Malketeer High Stakes Race for Kantar Media: Windfall for WPP Group A billion-pound auction is intensifying as private equity heavyweights vie for ownership of Kantar Media, the renowned company behind the UK’s TV ratings data. This highly watched sale could bring significant gains to its part-owner, global advertising giant WPP Group. In the spotlight […]
CelcomDigi is Rewriting Malaysia’s Corporate Wellness Playbook
By The Malketeer CelcomDigi’s New Gold Standard of Workplace Wellbeing: Employee Mental Wellbeing is our Strategic Priority CelcomDigi Berhad has clinched the first-ever ISO Psychological Health and Safety at Work certification, sending a powerful message about the importance of a modern workplace culture in Malaysia. Beyond Physical Safety: A Holistic Approach This isn’t just another corporate […]
Alliance Bank Announces Top 13 Finalists For BizSmart Challenge Accelerator Edition
Alliance Bank Malaysia Berhad (“Alliance Bank”) today announced the top 13 finalists for its highly anticipated 2024 BizSmart Challenge Accelerator Edition. These thirteen trailblazing businesses have been selected after a rigorous process of filtration involving 593 innovative applicants, 4 days Accelerator Programme and Business Coaching, 2 days of Business Pitching, and 1 day of Elevator […]
GrowthOps and Shell Amplify Rewards With New Loyalty Campaign
Shell and GrowthOps Asia continue the quest for more adventure with Malaysian icon Remy Ishak, inviting Malaysians to discover the power of multiplying rewards with the Shell App. In a new loyalty campaign that builds on the success of the Quest For More, Shell and GrowthOps Asia introduce the much-loved character Roger Hensem, played by […]
Retail Media Network (RMN) Appointed as Exclusive In-Store Ambient Media Partner for MYDIN
Retail Media Network Sdn. Bhd. has officially been appointed as the exclusive partner to manage and promote MYDIN’s in-store ambient media sales. This significant appointment positions RMN as the sole representative for in-store advertising opportunities across MYDIN’s extensive network of 69 stores nationwide, offering brands an unparalleled platform to connect directly with Malaysian consumers. Under […]
AI’s Next Frontier to Build Smarter, More Autonomous Agents
By The Malketeer OpenAI Set to Unveil “Operator” in January 2025, a Groundbreaking Tool from Booking Flights to Writing Code In the rapidly evolving landscape of artificial intelligence, tech giants are pushing the boundaries of what’s possible, with OpenAI leading the charge in developing increasingly sophisticated AI agents. The Operator: A Glimpse into AI’s Automated Future […]
How Social Media Became the Wild West of US Politics
By The Malketeer Lies, Microtargeting, and Manipulation Exposed In today’s digital age, social media isn’t just a tool for sharing pet videos and keeping up with friends—it’s the new battleground for political warfare. Platforms once seen as spaces for connection are now wielded as strategic weapons in campaigns, where lies, manipulation, and microtargeting reign supreme. Microtargeting: […]
Malaysia’s Signboard Sensitivities Spark Debate
By The Malketeer Dr M’s Pavilion Visit Reignites Language Controversy The familiar cadence of former Prime Minister Tun Dr Mahathir Mohamad’s voice carries weight even in the digital realm. This time, however, his critique sparked heated discussions after images surfaced on his X account of signboards in Chinese and English, but not in Malay, at Pavilion […]
How Paragliding Activists Turned the G20 Summit into a Global Anti-Corruption Theater
By The Malketeer Creative Rebellion: The Strategic Anatomy of a Viral Moment As the Rio de Janeiro skyline shimmered with anticipation for the G20 summit from 18 to19 November, 2024, six paragliders descended like living currency, transforming an ordinary morning into an extraordinary moment of global protest. Transparency International’s ‘Money Gliders’ campaign wasn’t just a stunt—it […]
Sime Darby Rebrands as Sime – A Century of Evolution, A Future of Opportunities
By The Malketeer Bold Transformation Signals a New Chapter for the Industry Powerhouse Sime Darby Bhd, the Malaysian multinational with deep roots in automotive and industrial equipment, has taken a significant leap into the future by rebranding itself as Sime. This evolution is more than a name change; it encapsulates a refined strategic focus and a […]
