SAFI SHAYLA SETS MALAYSIAN RECORD WITH LARGEST POUND FITNESS EVENT, IN ITS MISSION TO EMPOWER WOMEN IN ACTIVE SPORTS

SAFI Shayla, the leading hijabi hair care brand, has once again championed women’s empowerment — this time through active sports. Despite heavy downpour on the day, the brand successfully hosted Sembur, POUND & Slay! event which was officiated by YB Adam Adli bin Abd Halim, Deputy Minister of Youth and Sports in conjunction with Hari […]
What can you learn from a 20-year old?

Plenty! The Malaysian Media Conference turns 20 next Friday and all our 14 speakers are already feeling the rush of a 20-year old in prepping their presentations. After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has almost reached saturation point. The Turning Point is next […]
Khazanah Nasional’s Shazalli Ramly now advising PMO on media and strategic communications

Khazanah Nasional Berhad media adviser Datuk Seri Mohammed Shazalli Ramly has been appointed as media and strategic communications adviser to the Prime Minister’s Office (PMO) effective yesterday. PMO, in a media statement today, informed that the appointment of Mohammed Shazalli, 63, was to replace the late Rozaid Abdul Rahman who died on August 18. “Shazalli […]
A Game-Changing Brand That’s Redefining Energy Management In The Digital Age: RELEVANT

By The Malketeer A New Category Creator Rewriting the Rules of Engagement In a bold move set to disrupt the energy sector, industry innovators Asia CarbonX Change Plt (ACCP) and Electrify Pte Ltd have joined forces to launch RELEVANT – a revolutionary cloud-based energy solution that’s not just a product, but a new category creator in […]
Penang’s Bid to Make Peranakan Kebaya and Breakfast UNESCO Icons

By The Malketeer State Pushes for Global Recognition of Unique Culture and Tourism Boost Penang is making strides in preserving its unique cultural heritage by seeking to add the Peranakan kebaya and its distinct breakfast traditions to UNESCO’s Representative List of the Intangible Cultural Heritage of Humanity. State Exco for Tourism and Creative Economy, Wong Hon […]
X Drops Unilever from Ad Boycott Lawsuit: A Turning Point for Platform Advertising?

By The Malketeer Rebuilding Trust and Addressing Concerns About Content Moderation is Crucial for X’s Long-Term Success In a surprising turn of events, Elon Musk’s X (formerly Twitter) has removed global consumer goods giant Unilever from its high-profile antitrust lawsuit. This development marks a potential shift in the ongoing battle between the controversial social media platform […]
Powering Solar Branding With Zero-Cost Insurance — SolarPro

By The Malketeer The World’s First Initiative to Offer Cost-Free Insurance For Solar Photovoltaic (PV) Systems In a world where sustainability meets innovation, a new player is set to disrupt the renewable energy market with a proposition that’s literally too good to resist. Enter SolarPro, the game-changing initiative that’s not just insuring solar investments but also […]
YOU WON’T BELIEVE WHAT THIS CIRCUS DID TO PERFORM IN KELANTAN!

By The Malketeer The Great British Circus is Giving a Masterclass in Market Adaptation Minus Female Performers In a stunning display of cultural adaptation, the Great British Circus is set to make global history with its Kelantan debut. But there’s a twist that’s got everyone talking… The Show Must Go On… Without Women? The circus world […]
Sip Your Way to Gaming Glory: Ribena Malaysia and Mastercard’s Groundbreaking Partnership

By The Malketeer Gamers, Ribena Just Made Your Next Level Up a Whole Lot Sweeter Gamers in Malaysia can now level up their gaming experience while quenching their thirst, thanks to a new partnership between Mastercard and Ribena Malaysia. In a first-of-its-kind move, Ribena Malaysia has teamed up with Mastercard to offer gaming enthusiasts the chance […]
The Evolution of Marketing in an AI Era: Insights from Employment Hero’s Tasman Page

By The Malketeer The Future of Marketing Is Here, Powered by AI But Shaped By Human Ingenuity In an increasingly AI-driven world, the marketing landscape is undergoing a profound transformation. We sat down with Tasman Page, Marketing Director at Employment Hero, to explore the future of marketing and advertising in the age of artificial intelligence. From […]