MARKETING Weekender – Issue 403
Read issue 403 now! WEB: http://hams.top/403 PDF: http://hams.top/403w You can also receive your very own free copy of MARKETING WEEKENDER every Friday. Save +60122052588 under the name HAM in your phone and WhatsApp the word “WANT”. Read what you have missed so far in previous Weekender issues
Embracing Salam from the Heart: A Reflection on Petronas Raya 2024 TVC
By The Malketeer In a world often marred by the cacophony of daily life, where the hustle and bustle of modernity can sometimes drown out the echoes of tradition and familial bonds, the Petronas Raya 2024 festive film emerges as a poignant reminder of the timeless values of forgiveness, appreciation, and love. As the much-awaited 5-minute […]
MBCS & SAFI CELEBRATE THE BEAUTY OF AUTHENTICITY THIS RAYA
MBCS, the media-fuelled creative content practice within the IPG Mediabrands network, has developed a brand film for leading Halal personal care brand Safi alongside the upcoming Raya season. Safi, a brand that helps women embrace their beauty with confidence, has launched a RM 1 million scholarship – the Biasiswa Siswi Safi – which aims to […]
7DAYS and Naga DDB Tribal Turns TikTok Trend into a Fun Charitable Act.
In the holy month, most Malaysians are encouraged to reconnect with their loved ones without getting distracted by their gadgets. 7DAYS believes in having fun, and time spent online together can still create meaningful and good connections. So 7DAYS wants to encourage you to embrace your gadgets for good this month and #ShareBiarMantap This 13th […]
Air Selangor’s ‘Misi Mandi Raya’ promises to soak you in nostalgia!
Mandi Raya Mission, brings forth a refreshing take on family values, rituals and bonds that are intrinsic to us, and make every festivity a momentous occasion. This light-hearted contentcollaboration between Air Selangor and Edelman Malaysia promises to splash you with sweet memories of nostalgia and growing up, where it was always about being the first […]
Join Us in Celebrating Moms: Enfagrow A+ MindPro Invites All Mothers to Co-Create the First-Ever AI Mother’s Day Song!
Enfagrow A+ MindPro, a leading provider of high-quality nutritional milk formula for children, is thrilled to announce its groundbreaking Mother’s Day campaign, “A+ Mums Raise A+ Kids”. This campaign invites mothers to participate in co-creating the first-ever AI-generated Mother’s Day song. This initiative, which not only celebrates the love and sacrifice of mothers, also aims […]
FCB SHOUT BRINGS TO LIFE A STRANGER-THAN-FICTION TRUE STORY FOR RHB’S HARI RAYA 2024 FILM
Titled ‘Lembaran Baharu’ (Forgiveness), RHB Bank’s latest Hari Raya film, which was conceived and created by FCB SHOUT, is a dramatic reenactment of ‘the most unforgettable case’ of Malaysian lawyer Ahmad Zaharil Muhaiyar’s long and illustrious career. In 1998, Ahmad Zaharil found himself helping a woman who had stolen a pencil case as a gift […]
Redefining Education: HELP University Launches Its New Brand Campaign Named #WhyNot?
HELP University is proud to announce the launch of its innovative and refreshing new brand campaign titled #WhyNot? This daring and bold initiative aims to challenge the norms of education and break boundaries by redefining the way individuals learn, grow, and thrive in today’s dynamic world. At the start of the #WhyNot? launch event, the […]
PHD Malaysia expands relationship with FMCG brand Vinda
PHD Malaysia has added Singapore to its remit for the Vinda Malaysia business, effective Q1 2024. The agency now manages media duties across all Vinda brands, including Libresse, Drypers, Tena, and Vinda tissues, and on-site optimisation on Lazada and Shopee in Singapore. The remit expansion comes after PHD Malaysia demonstrated high involvement and passion for […]
POKKA APPOINTS THE SHOUT GROUP FOR CREATIVE DUTIES IN SINGAPORE & MALAYSIA
Leading beverage manufacturer Pokka has appointed The Shout Group’s Ignite as its creative agency on record for its Singapore and Malaysia markets. First established in 1977 by parent company Pokka Sapporo Food & Beverage Ltd., Pokka Pte. Ltd. oversees the management of the Pokka brand in Singapore as well as all markets internationally, with the […]
