Lion & Lion Launches New Social Media Consultancy, ‘Social IntelliSync’
Southeast Asian digital agency network Lion & Lion continues to evolve its product lines and offerings in response to the dynamic demands of its clients. Following the successful launch of its Film & Content Production unit in 2023, Lion & Lion is thrilled to announce the launch of Social IntelliSync in 2024 — a social […]
Future is Now (24 things for 2024)
Welcome to 2023A, also known as the year that seems to be very much a continuation of 2023, without many silver linings to lighten the dark clouds prevailing in the business zeitgeist. Many client businesses and agencies I speak to seem worried about 2023A. The two big festival seasons, Chinese New Year and Ramadan-Raya being […]
Humanising the Brand and Seeking Meaningful Connections for Malaysian Businesses
By The Malketeer In the ever-evolving landscape of business and marketing, one key strategy has emerged as a game-changer – humanising the brand. Gone are the days when consumers were solely focused on the products or services a company offered. Today, customers seek more meaningful and indepth connections with the brands they choose to engage with. […]
Malaysia’s Attention Economy: Strategies for Sustaining Audience Engagement
By The Malketeer In an era dominated by information overload and constant digital distractions, capturing and maintaining audience attention has become a formidable challenge. Malaysia, like the rest of the world, is part of the attention economy, where the currency is not just money but also the precious commodity of securing people’s time and focus. Let’s […]
Igniting Human Inspiration: The Role of AI in Unleashing Talent and Driving Growth in Malaysian Ad Agencies
By The Malketeer In the dynamic realm of Malaysian advertising agencies, the buzz surrounding Artificial Intelligence (AI) has become more pronounced than ever. The transformative potential of AI, often compared to the revolutionary impact of the Web and the iPhone combined, is reshaping the contours of businesses and life in Malaysia. However, amid the excitement, it’s […]
Catapulting a Transformative Mind-Shift: Strategies for Unconventional Thinking
By The Malketeer In the fast-paced and ever-evolving landscape of business, fostering a culture of unconventional thinking is crucial for staying ahead of the curve. To ensure a mind-shift within individuals and leadership teams, embracing radically diverse perspectives and perpetually challenging the status quo becomes imperative. Let’s contemplate on a couple of brilliant strategies profoundly articulated […]
Advertising agency director held in graft probe
The Malaysian Anti-Corruption Commission (MACC) has arrested a director of an advertising agency on suspicion of soliciting and accepting a bribe of RM92,500, allegedly in return for appointing a sub-contractor for the installation and maintenance of billboards around Paka, near here. According to a source, the 60-year-old suspect received a bribe from the owner of […]
Talon Creative kicks off 2024 with a win in the job market
Jobstreet by SEEK, one of Asia’s largest employment marketplaces has awarded their advertising and creative services remit to Talon Creative. Yoda Buyco, Head of Consumer Marketing and Insights, SEEK Asia said “Talon demonstrated that they best understood how to drive the new Jobstreet platform in this digital age of AI technology in an entertaining and […]
5 challenges impacting business leaders today
Dona Amelia, Co-Founder and Managing Director of EGN Malaysia. A comprehensive leadership survey conducted by the Executives’ Global Network has identified five key challenges that leaders and organisations are facing today. AI Sustainability Remote/hybrid working Attracting and retaining employees Improving leadership “We undertook this global survey because we know the importance of understanding the challenges […]
myFirst Unveils Four Exciting New Products, Pioneering Safe and Enriching Tech for Malaysia Kids
Technology is a vital aspect of our everyday lives in the fast-paced digital age we live in today. Acknowledging the necessity of striking a balance between embracing the digital world and ensuring our kids are safe, myFirst introduces an array of four new and innovative kids-friendly gadgets. The brand’s mission is to create innovative gadgets […]
