Havas Health & You Sheds Light on Medical Waste in GSK’s #GiveBack Campaign
GSK, a leading global biopharma company, has partnered with Havas Health & You Malaysia to launch an impactful ESG campaign called the #GiveBack Campaign. This campaign aims to raise awareness about the proper disposal of asthma inhalers (including medicine blister packaging) and the significant environmental impact they can have. Many Malaysians are unaware of the […]
The APPIES 2023 Malaysia Schedule
APPIES MALAYSIA 2023 SCHEDULE DAY ONE (12 JULY 2023) CATEGORY TIME CAMPAIGN HALL ADVERTISER BRAND AGENCY PRESENTERS Consumer & Business Services 10.00am – 1.00pm Malaysia’s First NFT Vending Machine A Atlas Vending Atlas Vending Ampersand Advisory Consumer & Business Services Rise with Rize B Al Rajhi Banking & Investment Corporation (Malaysia) Bhd Rize Trapper Media […]
Get Dirty
By Chris Jaques, CEO of Transformation: The Growth Business @ www.YourTransformers.com Have you ever heard of a guy called Sydney Yoshida? I thought not. No-one has. But a while ago, he discovered something remarkable. Yoshida-san was commissioned to improve the performance of a large Japanese automotive firm, across its operations in Asia and America. As […]
Renowned Ad Agency Apologizes For Using Misleading Footage In Tourism Video
Whoops. As it turns out, some of the clips used in a promotional tourism video for the Philippines featured false stock footage of other countries, including rice terraces in Indonesia, sand dunes in the United Arab Emirates, and an aircraft in Switzerland. The campaign, titled Love The Philippines, was created by well-known advertising agency DDB Philippines, which has […]
Our Rainmaker in Cannes!
In its 70th year, the Cannes Lions International Festival of Creativity is clearly the most prestigious advertising festival and largest gathering of the creative marketing community in the world. Almost 27,000 entries were received from all over the globe. Mingling with over 9,000 delegates were advertising stars like Lee Clow and David Droga, and icons […]
The APPIES 2023 Malaysia + Asia Pacific Shortlist Announced
APPIES MALAYSIA 2023 SHORTLIST / SCHEDULE DAY ONE (12 JULY 2023) CATEGORY TIME CAMPAIGN HALL ADVERTISER BRAND AGENCY PRESENTERS Consumer & Business Services 10.00am – 1.00pm Malaysia’s First NFT Vending Machine A Atlas Vending Atlas Vending Ampersand Advisory Consumer & Business Services Rise with Rize B Al Rajhi Banking & Investment Corporation (Malaysia) Bhd Rize […]
APPIES SHOWDOWN: JULY 12 & 13
The biggest marketing show is back! Over 100 marketing case studies set to blaze the stage at Eastin. All entries are in, two days of fun, excitement and learnings await you on July 12 & 13. Almost 200 presenters will bring the APPIES Malaysia 2023 Festival to life, sharing their campaign’s journey and performance. From […]
