KUPIKUPI FM Sarawak is latest Kuching based radio station

KUPIKUPI FM SARAWAK was officially launched in their office at iCOM Square Kuching today. Known locally as KUPIKUPI FM, the radio station goes to air via 92.5 Mhz in Kuching. The station uses “Sama dirik pok” which losely translates to “Among us friends”. Unlike most mainstream radio stations, KUPIKUPI FM intends to play an active […]
HEINEKEN Malaysia wins Most Outstanding ESG Initiative at the ESG Positive Impact Awards 2022

Heineken Malaysia Berhad (HEINEKEN Malaysia) was recognised for its outstanding sustainability achievements at the ESG Positive Impact Awards 2022, organised by Star Media Group. HEINEKEN Malaysia won Gold in the categories of Waste Management and Innovative Partnership respectively, as well as the coveted award for Most Outstanding ESG Initiative. These accolades highlight the brewer’s steadfast […]
MAGGI “REIMAGGINES” MALAYSIA’S WELL-LOVED LAKSA

With its nostalgic aroma and its rich taste and texture, it is no surprise that the Laksa is an icon of Malaysian cooking tradition. In celebration of Malaysians’ love for Laksa, MAGGI is paying tribute to the heritage of this Malaysian classic dish as it unveils the brand-new MAGGI Mi Goreng Laksa Warisan with its authentic […]
CelcomDigi appreciates customers for continuous support with Thank You Campaign

CelcomDigi Berhad marks its first six-month as one brand by appreciating its customers for their continuous trust and support for Malaysia’s widest and fastest network. Through a simple yet meaningful Thank You Campaign held last weekend, all customers who walked into any of the 39 Celcom bluecubes and 25 Digi Stores nationwide were given sweet […]
The Future of Marketing is Here: How These 3 Martech Solutions Are Leading the Way

With more and more Indonesian consumers turning to the internet to research products and services, connect with brands, and make purchases, their expectations for personalized and seamless experiences are also increasing, presenting a significant opportunity for marketers to leverage innovative technologies to engage with their customers effectively. In this article, Netcore Cloud has highlighted three […]
McCann Worldgroup SEA & Dave Meyers bring whimsical brand film to life for Shangri-La

McCann Worldgroup Southeast Asia, together with GRAMMY award-winning film director, Dave Meyers, have been appointed to bring Shangri-La’s new visual film titled “Find Your Shangri-La” to life as part of Shangri-La’s new global brand campaign which launched on 15 May 2023. The film kickstarts Shangri-La’s significant initiative to showcase the hotel brand’s ongoing efforts in […]
3 best practices for better CTV advertising

By Meaghan Yuen Consumers’ appetite for quality, on-demand content has contributed to connected TV’s (CTV’s) stronghold as the fastest-growing major ad format in the US. “There’s a lot more for [advertisers] to weed through in terms of the opportunities and options of where to place our clients’ ad dollars,” Jennifer Kohl, executive director and head of […]
Dheeraj is putting clean energy into action

Dheeraj Raina has joined Gentari as its Chief Marketing and Strategic Communications Officer. He is part of the leadership team that oversees the brand, corporate communications and marketing communications for the Group. Gentari is a clean energy company focused on delivering the net zero solutions required to put cleaner energy into action today, offering lower […]
May Ling joins CelcomDigi, Prem becomes KFC CMO

Chan May Ling has come on board CelcomDigi as Head of Brand and Marketing Services to help shape the new combined entity into a telco super brand. This marks her return to the telco fold, after having spent almost ten years at Digi previously, and over three years at Telenor Myanmar. Her last posting was […]
Pepsi sets a new record in the Malaysia Book of Records

Pepsi achieved a groundbreaking milestone by setting a new record in The Malaysia Book of Records for The Most Accumulated Mobile Phone Offline Hours In A Month. The ‘Build Real Connections’ campaign encouraged Malaysians to go offline to focus on spending quality moments face-to-face with their loved ones, while also contributing to the community. The […]