Omnicom Media Group ranked #1 for 2022 incremental billings growth
Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. and parent company to the OMD, PHD and Hearts & Science global media agency networks is ranked #1 for 2022 incremental billings growth among global media management groups. As reported in the 2022 Media Agency New Business Barometer – an analysis of the […]
Powerhouse Eileen Empowers
BY THE HAMMER I have always wanted to do a story about Eileen Ooi, the CEO of Omnicom Media Group Malaysia. So when International Women’s Day rolled around a few days ago, I had run out of excuses for further delay. But first, let me talk to you about the very personable Ranga, Eileen’s ex-boss […]
F&N “Kini Lebih Gempak” with Big Tree
140 years in and still “Kini Lebih Gempak” — F&N stunned commuters and road users in Klang Valley with a sparkling comeback through a series of Out-of-Home (OOH) domination. Having been the carbonated drink of choice for over a hundred years, F&N continues to anchor its footing in the market by targeting current and future […]
Didi Pirinyuang joins VMLY&R Malaysia as Chief Creative Officer
Global brand experience agency VMLY&R Malaysia has appointed Didi Pirinyuang, as Chief Creative Officer. In her new role, Didi will lead the agency’s creative team in delivering best-in-class solutions for clients; sharpening its creative culture and driving its strategy to boost the agency’s creative service offerings. She will report to Kenni Loh, Chief Executive Officer, […]
MAGGI collaborates with Women’s Ministry & Tech companies to boost women’s participation in the Digital Economy
MAGGI is strengthening its commitment to empowering women and small business owners through its Program Mentor Wanita Cukup Berani MAGGI. On the occasion of the International Women’s Day 2023, MAGGI has announced its third edition of PMWCBM in collaboration with tech companies – Google, Meta, and TikTok. This collaboration offers a comprehensive upskilling workshop and […]
7 tips for using ChatGPT to enhance SEO (without replacing people)
By Sara Lebow As marketing budgets bend under the pressure of economic uncertainty, SEO is increasingly important for its low costs and compounding returns. Some 58% of marketers plan to use AI for content and SEO by the end of this year, compared to 10% who currently do, according to BrightEdge data. Here are tips on how you […]
Meta launches Creator Academy in Malaysia
Last Friday, Meta brought together over 100 creators to mark the launch of its Creator Academy in Malaysia. The Academy is endorsed by The Malaysia Digital Economy Corporation (MDEC), and will provide free training and support for aspiring and emerging creators. The program will give creators the opportunity to learn from established peers locally, and […]
Mark Zuckerberg Quietly Buries the Metaverse
By Luc Olinga There will be no press release, no big announcement, as he would have to acknowledge that he was wrong. But make no mistake: Mark Zuckerberg just buried the metaverse. The metaverse is dead. The metaverse was supposed to be the Next Big Thing for the social-media tycoon, who in 2021 went so far […]
Astro dismisses privatisation speculation amid stock rally
Ananda Krishnan-controlled Astro Malaysia Holdings Bhd has denied receiving confirmation of a privatisation proposal that had prompted a buying frenzy among investors last week. Media reports of a possible privatisation pushed the pay-TV operator’s share price up 22% to an intra-day high of 74.5 sen last Wednesday afternoon. By day’s end, it pared its gains […]
Nuffnang shares insightful marketing, brand strategies ahead of Hari Raya Aidil Fitri
Ramadan and Hari Raya Aidil Fitri are extremely significant for Muslims, for they represent a time for spiritual reflection and family celebrations. In order to connect with consumers better during this period, it is imperative for brands to understand the motivations and priorities of Malaysian consumers so as to further cultivate brand loyalty while also […]
