KitKat’s “Share The Love, Share The Golden Break” campaign to connect loved ones during CNY
The Chinese New Year is approaching and it is time to take a break from the past year’s strenuous endeavours, unwind and share loving moments with friends and family. Nestlé’s KitKat has launched its festive “Share The Love, Share The Golden Break” campaign, with exciting CNY product offerings, featuring the Limited-Edition KitKat Gold and a […]
JobStreet by Seek wins Putra Aria Brand Award (Gold) 2022 for e-commerce category
JobStreet Malaysia by Seek has emerged victorious as the Gold Winner of the Putra Aria Brand Award 2022 for e-commerce due mainly to the brand being one of the most recognisable by Malaysians. JobStreet Malaysia Head of Marketing Sammy Chan said that the company is ‘honoured and humbled’ to have received this prestigious award, more […]
MARKETING Weekender – Issue 359
Read issue 359 now! WEB: http://hams.top/359 PDF: http://hams.top/359s You can also receive your very own free copy of MARKETING WEEKENDER every Friday. Save 0122052588 under the name Ham in your phone and WhatsApp the word “WANT”. Read what you have missed so far in previous Weekender issues.
Taylor’s advocates for social capital to spur equal education for all
Taylor’s has released its annual Chinese New Year film for 2023. Carrying on the theme of education yet breaking away from the traditional reunion scripts, Taylor’s new ad titled ‘Torn’ gives audiences an emotional pull in advocating for an equitable opportunity in education for all. The latest film starts with a story of a single […]
FCB SHOUT discovers the real cost of a second chance in latest film for RHB Bank
Titled ‘A Clean Start’, RHB Bank’s latest Chinese New Year film, which was conceived and created by FCB SHOUT, tells the true story of Lex Low, a hairstylist who founded Othrs. Barbers. Aside from being successful in his trade, Lex Low also dedicates his life to giving free haircuts to the homeless. But what really […]
We are ready to take on the future head-on
Launched in 1997 as an Email Marketing platform, Netcore Cloud today represents a globally recognised SaaS company, offering a full-stack of MarTech solutions that help product and growth marketers deliver AI-powered intelligent customer experiences across all touch points of the user’s journey. The company serves 6500+ brands spread across 15+ countries, delivering over 20 billion […]
Setia weaves past blessings into a meaningful Chinese New Year film
S P Setia’s new Chinese New Year film, Threads of Joy, encourages people to give new life to their old fabrics and usher in joy and blessings with a simple act of upcycling these fabrics into something auspicious. Created by SPIN Communications in collaboration with Motionrom, the film was inspired by the fact that most […]
Viu Malaysia announces five Viu Original titles for 2023
Viu, PCCW’s leading pan-regional OTT video streaming service, has announced five Viu Original dramas to be released in 2023, after a post-pandemic year which saw recognition for local productions by industry peers and consumers alike. The announcement was made at its inaugural Viu Upfront event, which was the platform’s gathering with key media agencies, business […]
Tito Ribeiro presents the social media trends for 2023
Tito Ribeiro, strategical content, networks, and digital transformation specialist made a list of the seven market trends for 2023. Tito has kept up with the digital transformation of several companies in Latin America and Europe. Because of the coronavirus pandemic he had his contract terminated, and he ended up creating PROJECT RENAISSANCE in his spare […]
Dentsu’s iProspect Wins OnePlus Malaysia’s Media Agency Pitch
Dentsu Malaysia’s iProspect has won OnePlus media planning and buying services effective Jan 2023, becoming its key partner of growth in Malaysia. OnePlus is a global mobile technology brand that challenges conventional concepts of technology. Founded on the “Never Settle” mantra, OnePlus creates exquisitely designed devices with premium build quality and high-performance hardware. OnePlus thrives […]
