87 finalists celebrated at the MSA Awards 2022

The Media Specialists Association announced 87 finalists for its 2022 awards, at the “Malaysia in Metaverse” themed Awards Gala night held on 26 August 2022 at the Sheraton PJ. In keeping up with the theme, the MSA awarded NFT trophies to the Agency of the Year, Advertiser of the Year and Grand Prix winners. The […]
Astro Media Solutions seized Gold in APPIES APAC 2022

For the next couple of weeks, MARKETING Magazine will be featuring the Gold winners of APPIES Malaysia and Asia Pacific 2022 Marketing Campaign Awards by sharing the campaign stories. Astro Media Solutions seized the Gold award for their work with Procter & Gamble (P&G) under the category of Best in Non- Food FMCG. This well deserved win […]
MARKETING Weekender – Issue 342

Read issue 342 now! WEB: http://hams.top/342 PDF: http://hams.top/342s You can also receive your very own free copy of MARKETING WEEKENDER every Friday. Save 0122052588 under the name Ham in your phone and WhatsApp the word “WANT”. Read what you have missed so far in previous Weekender issues.
Mindshare Group seize Gold at the APPIES Malaysia 2022

For the next couple of weeks, MARKETING Magazine will be featuring the Gold winners of APPIES Malaysia 2022 Marketing Campaign Awards by sharing the campaign stories. Mindshare Group clinched Gold for their campaign with Sime Darby Property under the category of AdTech/MarTech. Titled “The Science Behind The Homebuyer Hunt”, the live presentation was applauded by the judges […]
Fishermen Integrated win multiple Gold at APPIES Malaysia 2022

For the next couple of weeks, MARKETING Magazine will be featuring the Gold winners of APPIES Malaysia 2022 Marketing Campaign Awards by sharing the campaign stories. Fishermen Integrated clinched Gold in three different categories this year, in doing so becoming the only agency with the most Gold wins. Two of them were for TIME DOTCOM […]
Mindshare appoints Sidharth Parashar as Chief Investment Officer of APAC

Mindshare, the media services company that is part of WPP, has appointed Sidharth Parashar as the Chief Investment Officer of Mindshare APAC. Formerly the President of Investments & Pricing at GroupM India, Sidharth will be based in Singapore and will be part of the Mindshare APAC leadership team. Reporting to Helen McRae, Chief Executive Officer […]
Cadbury and Ogilvy Malaysia launch “Merdeka Unseen” film giving audiences a glimpse into history

Cadbury, together with creative partner Ogilvy, has released a touching tribute to the founding of Malaysia with the launch of the Merdeka campaign – “Merdeka Unseen”- that uses technology to take audiences on a sentimental journey through history. Merdeka, or Malaysia Independence Day, is increasingly being viewed as just another public holiday especially by younger […]
MBSB Bank and MBCS collaborate on a social experiment – The heart & spirit of Malaysians live on

Mediabrands Content Studio (MBCS), the media-fueled creative content practice within the IPG Mediabrands network collaborates with MBSB Bank Berhad (MBSB Bank) and has released a heart-warming film to commemorate the celebrations of Malaysia’s Independence Day (Hari Kebangsaan) and Malaysia Day 2022. Titled ‘Sejauh manakah…’ (how far), the film is a social experiment to observe the […]
Celcom wants Malaysians to embrace “happiness” this Merdeka & Malaysia day

Every year when Merdeka rolls around, we are reminded of Tunku Abdul Rahman’s aspiration for the country— all races coming together for the progress and greater good of Malaysia. However, in recent years, Malaysians have voiced out wanting to see a better and happier nation. Celcom Axiata Berhad (Celcom) understands this feeling from Malaysians and […]
FCB SHOUT win Gold at APPIES APAC 2022

For the upcoming weeks , MARKETING magazine will be featuring the winners of APPIES APAC Marketing Campaign Awards 2022 by sharing more on the campaigns that managed to grasp the winning title. In 2022, FCB SHOUT managed to seize Gold for APPIES APAC 2022 for RHB Bank not once but three times overall. They managed […]