ARCHIVE

ARCHIVE

Found In Translation

By Mark Tungate Creative director Jean-Laurent Py talks about crossing borders and cultures before finding his current home at the French agency Babel. Translation can be tricky. For example, when I read that the French agency Babel described itself as an agence globale indépendante, I assumed it was an international operation with a French accent. Ironically, […]

Alibaba replaces Lazada CEO in Southeast Asia revamp

Alibaba Group Holding Ltd replaced Lazada Group chief executive officer Chun Li with the head of its Thailand business and one-time business assistant to Alibaba CEO Daniel Zhang as competition in Southeast Asia intensifies. James Dong, 42, is taking the reins of Lazada, Alibaba’s Southeast Asian arm, with immediate effect while Li will serve as […]

MARKETING Weekender – Issue 333

Read issue 333 now! WEB: http://hams.top/333 PDF:  http://hams.top/333s You can also receive your very own free copy of MARKETING WEEKENDER every Friday.  Save 0122052588 under the name Ham in your phone and WhatsApp the word “WANT”. Read previous Weekender issues.

WONDA Coffee Stepping into the World of Hologram with HyperGram

WONDA Coffee’s first hyper-realistic visual experience is set to wow Malaysians at Sunway Pyramid with HyperGram’s holographic technology! As one of Malaysia’s leading ready-to-drink (RTD) coffee brand, WONDA Coffee is extremely excited to be the first few brands to pave the way for the foremost HyperGram’s Hologram visual exhibition, presented by Disturbed Media Group on […]

Bala Pomaleh elected as MSA President for the term 2022 – 2024

The Media Specialists Association (MSA) has announced Bala Pomaleh (CEO, Mediabrands Malaysia) as its newly elected President and Mr Dheeraj Raina (CEO – Media, Dentsu Malaysia) as its Vice President at the Association’s Annual General Meeting (AGM) held on 2nd June, 2022. Bala Pomaleh said “The last two years have provoked great changes in the […]

Tan Sri Dr Halim Shafie appointed as Celcom’s Interim Chairman

Celcom Axiata Berhad (Celcom) announced today, the appointment of Tan Sri Dr Halim Shafie as its interim Chairman effective 2 June 2022. The appointment follows the announcement of Dato’ Izzaddin Idris who had stepped down from his position as Axiata’s President & Group Chief Executive Officer (Group CEO) and resigned as Celcom’s Chairman, both of […]

Dentsu Wins KFC and Pizza Hut (QSR Brands) Digital transformation pitch

Dentsu Malaysia has won Digital Transformation pitch for QSR Brands effective June 2022, becoming its key partner on its transformational journey for KFC and Pizza Hut in Malaysia. Dentsu’s mandate is to partner KFC and Pizza Hut in becoming a true Data First Organization and future proof business verticals across marketing, operations, and supply chain. […]

Defenders of the truth

By Mark Tungate May 3 was International Press Freedom Day: a good opportunity to take a look at what the advertising world is doing to promote freedom of speech. From fake news to the Russian propaganda war being fought alongside the Ukraine invasion, the truth has never been harder to find. Yet even in today’s […]