Digi Safe Internet comic: Fun tips to stay safe online
Cybercrimes know no age, gender or background. Understanding this and the importance of online safety education, Digi Telecommunications Sdn Bhd (Digi) is making Safe Internet education simple, engaging and relatable through comic series. Digi has partnered with renowned comic artists, Nixon Siow (Crazy Rich Guy) and Daniel Mok (The Mokumentary), to launch a six-part comic […]
Celcom introduces Metaverse with Augmented Reality Services
Celcom Axiata Berhad (Celcom) in partnership with Nonvoice launches the best augmented reality (AR) content, Nonvoice Metaverse for all Celcom subscribers, enabling customers to immerse themselves with the latest digital experience and lifestyle. The partnership provides Celcom customers with 10 aggregated and integrated consumer apps, delivering digital experiences covering AR games, education, digital collectibles/non-fungible tokens […]
E-Commerce Landscape in a Reopened Economy – an Ipsos study
Ipsos has just released the following data from their study on “E-Commerce Landscape in a Reopened Economy”. The findings from the “E-Commerce Landscape in a Reopened Economy” study reveals that: Almost half of Malaysians have made a recent purchase on an e-commerce platform, which is similar to one year ago when the pandemic was at […]
Invictus Blue appoints new Managing Director
Invictus Blue, one of the nation’s leading communications companies has appointed Firdaus Jonid as its new Managing Director. Firdaus was previously Invictus Blue’s Director for Strategic Resources. His appointment signals the company’s shift towards younger leaders, in line with its plans to remain a market leader in the robust media, creative and communications spheres against […]
BBDO Singapore releases NFTs for Portfolio Night
Portfolio Night has always been a great platform to connect students to the creative juggernauts of the industry. It is a platform for aspiring copywriters and art directors to learn from the best in the industry and also an opportunity to showcase their portfolios. Even the most well known Creative Directors of today will be […]
Harish Subramaniam Takes on the Roles of Chief Digital Officer and Chief Marketing Officer at IRGA
IRGA Sdn Bhd, an agritech solutions provider, announced today that its Co-Founder and Executive Director Harish Subramaniam will be taking on the new executive roles of Chief Digital Officer and Chief Marketing Officer for the company. This comes in lieu of the company wishing to place Harish, who has an extensive background in digital business, […]
Step outside the box – Turning to Addressable TV to keep up with shifting consumer behaviour
By Raihan Hadi & Jamie West The power of the consumer in the digital world today cannot be confined within a frame. With an increased awareness for privacy coupled with the need for personalisation – media and content producers are pressed with the need to step outside the comfort zone and adapt to the continuously […]
Hypergram introduces First-Ever Interactive 3D Holographic experience in Malaysia
Disturbed Media Group and Ingage Media, a full-service marketing and media agency based in London, are introducing HyperGram, an on-ground marketing experience designed using 4K 3D technology. Starting today till June 14, patrons of Sunway Pyramid can engage HyperGram and participating brands through the 4K Ultra HD 3D holographic technology for a first of its kind […]
What are the benefits of audience-based buying for DOOH?
By Rémi Roques, General Manager, Broadsign For many advertisers, audience-based buying has long played an important role in Digital strategies. Now, thanks to a global shift in perspective towards the way Digital Out-of-Home (DOOH) can be traded, audience-based buying is becoming a key feature to Outdoor media, empowering advertisers to deliver the same type of […]
Sheryl Sandberg made Facebook into a giant…but at a cost to the World
By Roger McNamee As the person who helped Mark Zuckerberg recruit Sheryl Sandberg to Facebook, I take no joy in the news that Sandberg is leaving her post as chief operating officer. I first encountered Sheryl Sandberg when she was chief of staff to Treasury Secretary Larry Summers during the Clinton administration. Sandberg reached out to […]
