Trinity42 Has Been Named A 2022 Google Premier Partner
Selangor-based data-driven digital agency Trinity42, has achieved 2022 Premier Partner status in the Google Partners program. Trinity42’s team of experts provides Digital Brand Consultation, Content Strategy, Creative Services, Web Development, Performance Marketing and more for businesses in Malaysia. Explore the full range of offerings on their website, www.trinity42.com. “Being a Google Premier Partner since 2013 […]
Only 3 days left – VOTE NOW for the TOP 10 CNY TVCs of 2022
The voting period for this year’s MARKETING Magazine Experts’ Choice Awards CNY TVC Edition is coming to an end with just 3 days to go. Thousands of our expert readers from across the country have already voted for their favourite CNY TVCs, and even a slight change in the numbers can create that dramatic switch […]
SEAOIL leverages live traffic signals to tell drivers duration to nearest fuel station using Programmatic DOOH
You’ve probably heard how important data is in the marketing and advertising world today. For this Filipino-owned fuel company, it’s no exception. SEAOIL used real-time data to play location-aware messages guiding passersby to the closest SEAOIL gas station. The directional campaign was executed by digital firm David & Golyat, together with Digital Out-of-Home (DOOH) advertising […]
Say Wah! Sikhs showcase flood efforts with community video
Much has been written about the heroic efforts of Malaysian Sikhs and their fellow citizens who joined hands and hearts during the floods that hit Malaysia in December 2021. In an effort to thank the community and Malaysians who helped to make it a national awakening and movement, a few Sikhs got together and pieced together a video to archive the historic coming […]
Mondelēz International Appoints New Managing Director for Malaysia and Singapore
Mondelēz International, the maker of iconic brands including Cadbury Dairy Milk, Oreo, Jacobs, Chipsmore and Twisties today announced the appointment of Narmeen Khan as Managing Director for Malaysia and Singapore. Narmeen is responsible for the overall growth and operational excellence for the business in both markets. Narmeen has a 17-year career with Mondelēz International, helming […]
You in advertising, ah?
Guilty as charged… ‘Yes, I’m work in advertising.’ This opening remark will draw a variety of responses depending on where you are, what time of the day or night it is, what you’re wearing, and the list goes on. Almost everybody has got some-thing to say about advertising and the people who work in it. […]
MDEC Appoints Marketing Agency of Record for 2022
Malaysia Digital Economy Corporation (MDEC), Malaysia’s lead digital economy agency, announced that M&C Saatchi Malaysia and Invictus Blue had been selected as MDEC’s Marketing Agency of Record (AOR) for a period of 12 months. The appointment of both agencies is the result of an open tender exercise for advertising (media and creative) services that MDEC […]
5 days left to vote for the TOP 10 CNY TVCs of 2022
Expert readers, you have only 5 days left to vote for MARKETING Magazine’s Experts’ Choice Awards CNY TVCs Edition 2022! Some of the best creative agencies and brands of Malaysia have submitted their entries this year, and it is now up to our expert readers to select the TOP 10 CNY TVCs. Once selected by […]
Travelling back in time: Capitalizing on the potential of Nostalgia
By Raihan Hadi Spoilers ahead…you’ve been warned. Oh and if you’re not familiar with the item above, you’re probably going to learn a thing or two. Why does the Aston Martin DB5 keep being James Bond’s favourite ride? Why did a mediocre show like Riverdale get so much viewer response? And why did Marvel bring […]
Jamshed Wadia joins Edelman as APAC Vice Chair of Digital
Edelman has brought Jamshed Wadia onboard as Vice Chair of Digital in Asia Pacific, overseeing the firm’s growing Digital practice and Edelman Studios operations in the region. Wadia will report into Global Chair of Digital, Tristan Roy, and APAC President & CEO, Stephen Kehoe, and takes over from Matt Collette, who returned to Canada in […]
