ARCHIVE

ARCHIVE

Chicken Concierge, Huvudroll and Gin flavored bus stops

Chicken concierge

The world never ceases to amaze, and neither do brands. We came across three newest additions to the universe of interesting stuff that we thought of sharing with our readers. KFC’s “House of Harland” – a hotel with a Chicken concierge service KFC is opening a fried chicken-themed hotel in the city of Shoreditch, UK. […]

Celebrating 25 years of MDEC

MDEC Silver Jubilee

The Malaysian Digital Economy Corporation (MDEC) is celebrating their Silver Jubilee this month, marking 25 years of driving relentless digital transformation of Malaysia. Coming Far, Going Further “We are talking here about something much more far-reaching. We are talking about changing the way we live and work within the MSC.” When YAB Tun Dato’ Seri […]

MIDA merges with MDEC on DIO

MIDA MDEC

YB Dato’ Sri Mustapa bin Mohamed, Minister in the Prime Minister’s Department (Economy), today launched Malaysia, Heart of Digital ASEAN (MHODA) portal, a single platform to attract and facilitate digital investments into Malaysia. Its announcement in conjunction with Malaysia Tech Month 2021 is set to boost the month-long virtual event of electrifying digital and technology […]

IAB releases DOOH Buyers Guide with guidance for advertisers and agencies

DOOH Buyers Guide

IAB Australia has released a Buyer’s Guide for Digital out of Home (DOOH) today, providing guidance on the medium, cutting through jargons and shining a light on industry best practice.  The Guide, which was developed by the IAB Australia DOOH Working Group, is the most recent to be released by IAB Australia as it seeks […]

Black Widow sues Disney

Black Widow

Black Widow star Scarlett Johansson sued Disney in late July, claiming that her contract with Disney’s Marvel Entertainment promised an exclusive theatrical release, and that her salary was largely based on the film’s performance at the box office. Reports say that the reason behind Scarlett’s claims is her loss of almost $50 million in bonuses […]

Merdeka Expert’s Choice Awards – Entries open today!

last call merdeka expert’s choice awards

Over the years we have found that our coverage and polling of the Best CNY TVCs, Best Merdeka TVCs and Best Raya TVCs based on our readers’ choice, have had growing success and traction. Our respondents have grown from a few hundred to over a thousand in recent years. Which is why we’re excited to […]

Restoring the Soul of Business: Staying Human in the Age of Data

Malaysia Tech Month 2021 (MTM 2021) is a virtual, month-long (Jul 29 – Aug 30, 2021) curation of electrifying digital and technology keynotes, workshops, discussion panels and business-matching sessions. It will feature distinguished group of local and international industry speakers and investors to share their expert thoughts and experiences in 4IR-driven digital economy. Happening on […]

Media Prima Audio’s new direction

MPA New

Media Prima’s radio platform, Media Prima Audio or MPA (formerly known as Ripple) today announces a new business and content strategy implementation after the announcement of new leadership appointments in June. MPA’s Chief Executive Officer, Nazri Noran unveiled a major strategic revamp for the business including the rebranding of all the radio stations, content, and […]

Event Management company gets contract for media monitoring

Event Management

I hate to sound like a broken record writing about Tourism-related government businesses most times, but here’s one for the week… An industry source has brought to our attention that the Ministry of Tourism, Arts and Culture recently awarded a media monitoring contract to an event management company.  Even though the budget was not disclosed, […]

Slow marketing the new norm?

Slow Marketing

With market conditions becoming more difficult with a vast number of consumers losing purchasing power, smart brands are now opting out of the traditional style of marketing, otherwise known as fast marketing. The whole scenario of the pandemic stricken world population is like one of those giant scars that Bob Ross used to stroke unto […]