What happens when you turn 25?

You realise your parents are actually cool people. You can handle heartbreaks better. You are armed to embrace new ventures (that people say are impossible). If you are an entertainment company, you realise all of the above are true. Astro celebrates 25 years of serving Malaysians. As a consumer’s brand, Astro is evolving alongside changing […]
Merdeka Expert’s Choice Awards – Submit your entries now!

We are accepting submissions for MARKETING Magazine Expert’s Choice Awards 2021, Merdeka TVC edition, from all Malaysians for the festive video awards. The closing date for submissions is 5 PM, August 31, 2021. Submit here: https://expertschoiceawards.com/ Submission fees: RM 2,000 per entry Here’s a look at our 10th winner from last year: KFC painted their walls with artwork […]
SEEK Asia Further Solidifies Its Executive Leadership and Position in Asia.

SEEK Asia, which includes two leading brands JobStreet and JobsDB, today announced the appointment of Shen Tham (left in pic above) as Chief Technology Officer, Asia, and Jane Cruz-Walker as Chief Marketing Officer, Asia. Shen will be accountable for partnering across the Asia business to shape and deliver a transformed Technology strategy and capability in that region. […]
‘Top of the World’ – Emirates’ stunt to remember

The internet is about to be broken again with Emirates’ latest ad ‘Top of the World’. Doing a stunt on top of the tallest skyscraper in the world isn’t an every day thing, and when someone is doing that for an advert during one of the toughest times our generations are witnessing, it surely is […]
Campaign on Child Marriage by Akshara Centre, UNICEF & 82.5 Communications

India has long grappled with the problems of child marriage, and the pandemic has only made things worse. With schools closing, deaths in the family, growing financial problems and a host of other pandemic-induced problems—the number of child marriages have steadily risen. To raise awareness and create a community-based vigilance initiative, 82.5 Communications, has helped […]
WPP 2021 Interim Results

Key figures – continuing operations £ million H1 2021 +/(-) % reported[1] +/(-) % LFL2 H1 20203 Revenue 6,133 9.8 16.1 5,583 Revenue less pass-through costs 4,899 5.0 11.0 4,668 Reported: Operating profit/(loss) 484 n/m4 – (2,751) Profit/(loss) before tax 394 n/m – (3,177) Diluted EPS (p) […]
A ‘Travel Fair’ through the pages of a book

Rekindling the passion for travel… “A Journey of a Thousand Miles, begins with a Single Step” – a well-known quote that resonates perfectly with travel. While it may not be possible to travel physically due to the current pandemic, why not reignite the passion for travel and begin the ‘journey of a thousand miles’ through […]
With the Nuffnang Live Commerce Playbook, marketeers can now learn ‘secrets’ of successful campaigns from Netccentric’s experts

Nuffnang’s Head of Client Relationships and Operations Vivien Chew (left) and Nuffnang Live Commerce’s General Manager Aaliyah Soraya. The Netccentric Limited Group, synonymous with being Asia’s pioneering digital growth ecosystem, has made a breakthrough that is sure to delight marketeers from throughout Malaysia and region. Its subsidiaries – namely RTV Malaysia (“RTV”), the video marketing […]
As the world evolves at breakneck speed, Hakuhodo revamps its stewardship in servicing with next-generation leader, Kiew Yen Nie.

In an era of tremendous volatility, the need to change the status quo becomes even more pressing. Not just in terms of adapting to emerging technologies but new leadership values as well. For that reason, Hakuhodo Malaysia is delighted to announce the promotion of Kiew Yen Nie from Senior Account Director to General Manager. Her […]
MARKETING Weekender – Issue 301

Read issue 301 now! WEB: http://hams.top/301PDF: http://hams.top/301s You can also receive your very own free copy of MARKETING WEEKENDER every Friday. Save 0122052588 under the name Ham in your phone and WhatsApp the word “WANT”. Read previous Weekender issues.