ARCHIVE

ARCHIVE

Amit Malhotra Named Managing Director For HBO Max In Southeast Asia And India

WarnerMedia announced today that Amit Malhotra will join the company later this month as Managing Director for HBO Max in Southeast Asia and India. He will report to Johannes Larcher, Head of HBO Max International, and will be responsible for the rollout and management of WarnerMedia’s direct-to-consumer platform in Southeast Asia. He will immediately assume […]

Axiata & RHB Bank team up to apply for BNM’s digital bank licence

Axiata Group Berhad (Axiata) and RHB Banking Group (RHB) announced yesterday that they have joined hands to apply for the digital bank licence which falls under the framework issued by Bank Negara Malaysia’s (BNM), last year. The central bank issued policy on Licensing Framework for Digital Banks is to license new players with innovative business […]

Accenture Interactive chooses homegrown agency Entropia for its first & largest SEA acquisition

Accenture announced today that it has acquired homegrown agency, Entropia, for an undisclosed sum. This acquisition marks the first for Accenture Interactive in Southeast Asia (SEA) and Entropia will complement and expand Accenture Interactive’s position in the market for experience-led transformation services.  Founded in 2016, the Kuala Lumpur-based agency specialises in building digital experiences for brands, […]

EXTRA ASK YOU TO CHEW TO GET YOUR MOJO BACK

Singapore – 2nd June 2021 –  Extra, a popular gum brand in China under Mars Wrigley China, has launched a new brand campaign, led by BBDO Shanghai, together with Mediacom and Vintage. This campaign refreshes the brand image of Extra, and sets a new stage for the gum megabrand in China with a new brand narrative as […]

Astro Offers Businesses Over RM40 Million of Free Ad Credits

Astro Media Solutions (AMS), the advertising arm of Astro, has launched another round of Stimulus Offers to support businesses, especially SMEs in Malaysia. Businesses can claim free ad credits worth over RM40 million to boost their ad campaign   across Astro’s TV, radio and digital platforms. This initiative is built on speed and agility to support […]

Advertising & education legend who conquered the world, Lim Kok Wing, dies at 75

Artist, entrepreneur and educationalist Lim Kok Wing, perhaps best known for the universities that bear his name, has passed away at the age of 75. A statement released by Limkokwing University confirmed the passing of its founder by stating, “With deep sadness we convey the passing of Professor Emeritus Tan Sri Datuk Sri Paduka Dr […]

VMLY&R COMMERCE launches new data and insights hub, Muslim Lab

End-to-end creative commerce company, VMLY&R COMMERCE, launched Muslim Lab, a new data and insights hub which aims to help brands explore and understand the needs, aspirations, and behaviours of Muslim consumers particularly in this part of the region. Focused on Malaysia and Indonesia, VMLY&R COMMERCE’s Muslim Lab aims to provide brands in the region with […]

Ensemble & Petronas round off festive May with animated films for Kaamatan & Gawai

Ensemble Worldwide, and PETRONAS concurrently released two animated festive films in celebration of Kaamatan and Gawai Dayak as part of the PETRONAS festive films theme of 2020-2021, ‘Our Unique Family’. Kaamatan is celebrated annually in the state of Sabah throughout May whereas Gawai Dayak is an annual festival celebrated by the Dayak people in Sarawak […]