Dentsu Malaysia strengthens media leadership team with new appointments of top industry talents
Dentsu Malaysia announced three new leadership appointments across its Media Service Line, today. The appointments are Asha Nair as the Managing Director of Media Investment and Platforms, Jing-Wen Foo as E-Commerce Director and Hemanth Jayaraman as Partner and Agency Brand Lead of DensuX. All three leaders will be part of the Media Service Line Executive […]
Media Prima announces new leadership appointments for radio platform, RIPPLE
Malaysia’s largest and leading integrated media group, Media Prima, announced new leadership appointments for its radio platform RIPPLE, today. The appointments are Nazri Noran as Chief Executive Officer and Aaron Pinto as Chief Content Officer, effective 1 June 2021. To further accelerate RIPPLE’s business turnaround, the Group has also appointed Datuk Jake Abdullah as a […]
PETRONAS Seeks to Meet Customer Demand on Fuel Performance with homegrown New Primax 97 with Pro Race
Petronas has never shied away from pushing the envelope on pursuing cutting-edge developments for its products, nor has it shied away from its successes at the very highest levels of motorsport. Mercedes AMG PETRONAS F1 team with drivers Lewis Hamilton (6) and Nico Rosberg (1) have collectively won the last 7 World Constructor’s Championships driving […]
MARKETING Weekender – Issue 292
Read issue 292 now! WEB: http://hams.top/292PDF: http://hams.top/292s You can also receive your very own free copy of MARKETING WEEKENDER every Friday. Save 0122052588 under the name Ham in your phone and WhatsApp the word “WANT”. Read previous Weekender issues.
Local digital agency advocates for 4 day work week after experiencing positive impact internally
The bold Initiative is a Call to Action for the Industry to Break Away from Crunch Culture, says the Agency Local digital and branding agency, 4 Thirteen, announced that it will be implementing a four day work week for its company in an effort to achieve better work-life balance among employees. Established in 2008, 4 […]
Media Prima posts third consecutive profitable quarter
Media Prima Berhad (“Media Prima” or the “Group”) today posted a profit after tax (“PAT”) of RM4.2 million for the three months ended 31 March 2021 (“1QFY21”), reversing a loss after tax (“LAT”) of RM30.0 million in the comparative quarter (“1QFY20”). The results mark the Group’s third consecutive profitable quarter and its first 1Q profit […]
PHD moves in with IKEA
IKEA, the world’s largest furniture retailer, has appointed PHD as its media agency of record across Singapore, Malaysia and Philippines. Following a competitive media review, the appointment will see the award-winning agency take on the complete media planning and buying duties for the Swedish multinational for a duration of two years. Guided by PHD’s proprietary […]
FRED & FARID Paris brings sport fans back to the stadiums with ‘Back on the Field’
Since 19 May the French government has just lifted restrictions incrementally to stave off a resurgence of Covid-19 and to give citizens back some semblance of social, cultural and sportive life. On this occasion FRED & FARID Paris unveils “Back on the Field” a TVC created for the French National Rugby League, a true declaration […]
Farhan Hafetz leaves FGV Holdings, to join Baba’s as Communications & Consumer Marketing Manager
The Head of Group Marketing for FGV Products Sdn. Bhd., Farhan Hafetz, announced he will be leaving after over two years with the company. Speaking to MARKETING Magazine, Farhan said he will be joining Baba’s as a Communications and Consumer Marketing Manager starting 1 June. In his new position which was created to future-proof the […]
One man demolition squad: How to destroy a brand in 24 hours
Following the harrowing accident caused by a collision between two LRTs on Monday, a press conference held the next morning made headlines for all the wrong reasons. The chairman (at the time) of Prasarana Malaysia Bhd, Datuk Seri Tajuddin Abdul Rahman, led Tuesday’s press conference. However, instead of using communication to inspire confidence or earn […]
