ATLAS Vending & PepsiCo to offer free chilled beverages around the clock for frontliners
ATLAS Vending is joining forces with PepsiCo to install vending machines in hospitals’ staff areas, to offer free cold beverages for frontliners around the clock. 18 vending machines are being installed in all-new locations in Government hospitals and medical centres across the Klang Valley and in Muar, including in the Sungai Buloh Hospital, Malaysia’s leading […]
Five key ways media will transform in 2021
The 2021 trends and predictions from the Reuters Institute for the Study of Journalism at the University of Oxford, and authored by Nic Newman, reflect both the abrupt worldwide disruptions experienced in 2020 and the media ecosystem’s continued evolution. 2020 was a year that saw a sea change in how media organizations, publishers, and content creators operate. In […]
Intelligent Video Solutions (iVS) partners with RSquared Global Ventures (R2GV) to support expansion plans
iVS, a premium in-stream video advertising marketplace based in Singapore, has brought on R2GV as an advisor. R2GV, launched by Ranga Somanathan, previously CEO of OMG Singapore and Malaysia and Ravi Bhaya, ex-Managing Director at Publicis Media Indonesia, South Africa, as well as Serviceplan, Germany, will be partnering and supporting iVS’ expansion plans. This entails […]
Piracy steals RM3 billion annually from local content industry
Leading players of the local content industry in Malaysia lauds the authorities for the recent action against digital piracy in Malaysia. Industry players are of the opinion that the current penalty for committing acts of digital piracy doesn’t commensurate with the huge economic losses suffered by the content providers. The annual loss due to digital […]
Spikes Asia releases awards shortlists
Australia, India and New Zealand are leading the shortlists Shortlists for the Tangrams Strategy & Effectiveness Awards are also released Spikes Asia has today released shortlists across 23 categories. From an initial 3,223 entries, 682 pieces of work have made it onto the shortlists and will now compete to be awarded APAC’s most prestigious creative […]
Best Marketer in Loyalty & Engagement Marketing
ANDREW PINTOHead of MarketingMudah.my Andrew Pinto’s career and expertise have been evolving for 18 years. This wealth of experience allows him to contribute rapidly towards brand development and business goals by focusing on the user: integrating data, creativity and technology. In May 2016 Andrew joined Mudah.my – Malaysia largest online marketplace as the Head of […]
Seats for this master PowerPoint workshop is filling fast, books yours now
The ultimate PowerPoint workshop is happening virtually on the 15th and 16th of next month by none other than the presentation guru, Joe Najib. Seats have been filling up fast, register now to reserve your spot. Joe is a senior advertising & marketing individual with over 20 years of experience in the communications industry, having […]
Moviegoers call out double standards for prolonged closures of cinemas
Throughout cinematic history, going to the movies (or plays, opera etc.) has often been described as a form of escapism. In many instances, it was an outlet for the overworked and underpaid to suspend life’s realities and virtually enter a parallel universe. As Malaysians, this is no different. Going to the movies has become an […]
How programmatic accelerates digital OOH
By Remi Roques, GM Broadsign APAC. Across Asia, media owners are replacing traditional static outdoor billboards with dynamic digital displays. Digital increases the yield of a location, simplifies the assets’ management and opens the door to new advertising opportunities. As more and more out-of-home publishers add digital screens to their networks, programmatic trading is starting […]
MDEC’s “Cikgu Juara Digital” uses Tik Tok and innovative teaching methods during PdPR
The Malaysia Digital Economy Corporation (MDEC) has reached out to educators to help them with their teaching preparations, as part of the #CikguJuaraDigital programme launched in 2019 which tracks and identifies teachers who can be showcased as trendsetters or benchmarks in relation to educational technology in Malaysia. The programme aims to support students who are […]
