MARKETING Weekender – Issue 278
Read issue 278 now! WEB: http://hams.top/278PDF: http://hams.top/278s This week in Weekender: 04 The day Jude Mohan paid my bill and I sought justice! 07 All the news that matters, explained to you in 15 mins! 09 Whole lot of bitchin’ going on 16 How 400,000 users SYOK sendiri every month. You can also receive your very own […]
Ogilvy integrates MY and SG offices, announces new organisational design
Ogilvy has announced the integration of its Malaysia and Singapore offices and a new organisational structure as it aims to double the size of its global business within the next two years. According to a release, the new structure is aligned with a global direction to provide integrated solutions in the five following core businesses: […]
Petra to launch Malay news portal Getaran, today
Petra News, who launched The Vibes in September last year, will be launching its second title, Getaran.my, at 3:30 pm today. The launch of the Malay-language portal which is set to happen virtually on its website, will signify Petra News’ second initiative in its push for social journalism. According to an article on The Vibes, […]
Audrey Chong elevated to CEO of UM and Ensemble
Mediabrands Malaysia announced that Audrey Chong will be promoted to Chief Executive Officer of Universal McCann (UM) and Ensemble Worldwide. Prior to the promotion, Audrey who has been a part of the Mediabrands network for the past three years, served as Chief Investment Officer responsible for all traditional and digital media investment decisions. She has […]
Kit Ong appointed as ECD of Wunderman Thompson Malaysia
Wunderman Thompson Malaysia has appointed creative veteran Kit Ong as Executive Creative Director. Prior to this, Kit was a partner in two independent creative agencies based in Vietnam and China, specifically the Chief Creative Officer of The Purpose Group in Saigon, and Creative Partner of LogicIllogic in Shanghai. Kit comes with a strong portfolio producing […]
dentsu's Ad Spend report reveals positive forecast for global advertising investment in 2021
According to the dentsu’s first Ad Spend report since the COVID-19 pandemic began, global advertising investment is forecast to grow by 5.8% 2021. The report which combines data from 59 markets, anticipates that $579bn will be spent globally with all regions enjoying positive growth to offset a fall of 8.8% in 2020. Regions such as […]
Foodpanda to offer free upskilling courses to 10,000 riders
Foodpanda sets to upskill its delivery riders through a partnership with the e-learning platform Gnowbee and Singapore’s Temasek Polytechnic with a new e-learning portal accessible to 10,000 riders. The portal will include over 200 courses broken down into 15-minute bite-sized lessons (to adhere to riders’ busy schedules) on customer service, finance, digital skills and personal […]
PepsiCo partners with Beyond Meat to develop new line of plant-based snacks
Beyond Meat has announced that it is teaming up with PepsiCo, to develop, produce and market innovative snack and beverage products made from plant-based protein and the operations will be managed through a newly created entity, PLANeT Partnership LLC. The partnership will allow Beyond Meat to reach more consumers by entering new product categories and […]
PG Mall merchants now have access to China's market with a new partnership with JD.com
The Malaysian homegrown online shopping platform, PG Mall announced its partnership with B2C online retailer, JD.com, Inc., also known as Jingdong (formerly called 360buy), as part of its business expansion to the China market. The partnership between PG Mall and JD.com means merchants on the former will now be able to penetrate into China’s market […]
Never reveal your age.
It always backfires. The ladies know something we men missed out the day we were born. It’s only human to pigeonhole someone. Sorry, but the truth hurts. Ask any lady. And once someone knows your age, they remember only one thing: whether you are younger or older than them. And the game begins. Facebook allows […]
