Unleashing Your Creative Kraken

by Szu H. Lee Have you ever scratched for inspiration, hit a wall, and then lost all willpower to continue? You’re not the only one. Mental fogginess and apathy are plaguing creatives in all lines of work, but these counter-productive mental states ― of heightened anxiety and uncertainty ― don’t have to be institutionalised into […]
How 12 Agency Heads and their companies are working during MCO!

Everybody is asking us how our industry is adjusting to the new normal: are people at work, full time, remote, virtual, business as usual? Here’s what they told us… Sivanathan K, Group CEO of Trapper Media Group…. We follow a strict SOP and ask our employees to also instill this in their homes. We did […]
Why waste a business crisis?

As Malaysian roads became eerily empty after March 18, a less noticeable emptiness happened in the skies. The potent combination of a global pandemic and international travel ban had a staggering impact on the multi-billion dollar airline industry. In Malaysia, the sight of hundreds of grounded planes parked wingtip to wingtip on airport runways and […]
The one show you need to watch for all your K-beauty skills & secrets

tvN Asia Get It Beauty On The Road returns to Malaysia for a brand-new season with a new Theme, new features and a new guest host Attention all beauty enthusiasts! CJ ENM HK and Astro have teamed up again for the 3rd year to co-produce the new season of tvN Asia’s original beauty show Get […]
We went from think small to THINK BIG!

How brands can win Indian SMEs on 4th Nov Astro Ulagam, RAAGA and Astro Awani LINC held a webinar recently for Indian SMEs as part of their NAMMA Webinar Series and the results surprised everyone… 350 small business owners registered, 133% more than the industry benchmark. Engagement rate hit 72% (average 65%), plus 250 lines […]
Before Anwar submits his names, please submit yours!

We are talking about your nominations for the Malaysian Chief Marketing Officers (CMO) Awards 2020. Relatively speaking, our judges will have an easier time compared to our beloved King… Daulat Tuanku. The Malaysian CMO Awards will reward brave and brilliant marketers who have the tenacity to inspire and lead. Nominations are now open here. For assistance, email [email protected] Our judges will […]
Malaysian-made symbol adopted globally

World Hospice and Palliative Care Day fell on 10.10.2020, and we want to recognise Malaysia’s creative role for this meaningful day. Led by the Worldwide Hospice Palliative Care Alliance, with member organizations in over 100 countries, the event carries the theme #MyCareMyComfort along with a made-in-Malaysia symbol which has been adopted globally. “Many people don’t want to […]
Experts’ Choice Awards Merdeka 2020 top 10 winners: Perodua

Perodua’s Merdeka film shows how great challenges have given rise to greater strength Most would agree that 2020 has been, by and large, a year to forget. With the long, dark shadow of COVID-19 looming over the nation, this period has been challenging time for many. However, great heroes are born in times of great […]
MARKETING Weekender – Issue 266

Read issue 266 now! WEB: http://hams.top/266PDF: http://hams.top/266s This week in Weekender: 04 Malaysian-made symbol adopted globally 06 We went from think small to THINK BIG! 07 WHY WASTE A CRISIS? 14 Here’s how agencies are working these days 19 Unleashing Your Creative Kraken You can also receive your very own free copy of MARKETING WEEKENDER every Friday. […]
MPC expects 150,000 virtual tourists by next January

Tourism Productivity Nexus (TPN), which is supported by Malaysia Productivity Corporation (MPC), has launched the pilot project for Malaysia Virtual Experience (MyVXp). MyVXp is an online experience package featuring attractions, destinations, and tourism products in Malaysia which aims to amplify the new normal of experience tourism – the virtual travel and the virtual tourist. “The […]