ARCHIVE

ARCHIVE

Digital out of home advertising to reach USD$14.6b

Digital advertising to reach USD$14.6b this year According to a WARC report, digital out of home advertising (DOOH) i.e video content and digital signs located in high traffic public locations such a high streets, airports, subways and malls is expected to grow 10.1% each year between 2018 and 2021. This accounts for the out of […]

LinkedIn of Nestlé Malaysia CEO & Region Head hacked and spews hate!

On November 16th, it was truly a night of excitement and celebration at the Malaysian CMO Awards 2018. A total of 39 awards were given out, including the Best Marketer in B2B, Best Marketer in e-Commerce, Best Marketer in Travel & Hospitality and more. The coveted Malaysian CMO of the Year 2018 accolade was jointly […]

Dolce & Gabbana apologizes for racist comments about China

The founders of Dolce & Gabbana have issued an apology after the massive outrage over a recent advertising campaign led to the postponement of their Shanghai fashion show. The controversy began with a series of promotional videos, released by the luxury brand on social media, that feature an Asian model struggling to eat Italian food […]

Go Gobind book presented at CMO Awards Night!

MARKETING magazine’s ‘Go Gobind’ book was presented the inaugural Malaysian Chief Marketing Officer (CMO) Awards 2018 which took place at the Sime Darby Convention Centre on 16 November. Published by Professor Harmandar Singh it is a compilation of thoughts from more than 52 of Malaysia’s leading minds in media, marketing, advertising and digital to help […]

Here are your 2018 CMO Winners!

Here are the CMO Awards Winners!  To find out, what went down at the Malaysian CMO Conference and Awards Night, head over here. And to read more on what the winners had to say, head here. Organised by MARKETING the CMO Conference & Awards were supported by Directors Think Tank, Moving Walls, Visual Retale, Astro, […]

Let’s hear it from the Award Winners!

It was truly a night of excitement and celebration at the Malaysian CMO Awards 2018. It was also the only major awards show in Malaysia, where the awards-programme  started at 7pm and ended at 9.30pm! Leaving winners and guests a lot more time to party. A total of 39 awards were given out, including the […]

Dolce & Gabbana China show cancelled amid racist debacle

Dolce & Gabbana show cancelled Fashion brand Dolce & Gabbana cancelled a major show in China after controversial videos and offensive private Instagram messages went viral on social media. The house of Dolce & Gabbana called off a big Shanghai runway show on Wednesday after an Internet furor over the brand’s alleged attacks on Chinese […]

Manage your VFX & Post with this Masterclass!

Attention all producers, film directors, animators, post-production professionals, writers, visual effect specialists and content creators! The MasterClass event “PUT IN POST AT PRE” – Managing Your VFX and Post will be held on 26 November 2018, from 2pm-5.30pm at the National Film Development Corporation Malaysia (FINAS). This event is organised by POSTAM, co-organised by FINAS […]

A Day and Night of Insights & Celebration at CMO Conference & Awards

November 16th was a day of insights and celebration as MARKETING magazine brought together about 300 leading industry players at the  Sime Darby Convention Centre for the 7th CMO Conference and the inaugural CMO Awards 2018. Among the game-changers who were onstage at the Conference, sharing their thoughts on this year’s bold yet relevant theme […]

WhatsApp makes fighting fake news a challenge

How people use what’s app makes fighting fake news that much harder The BBC researched how a typical citizen in India, Kenya and Nigeria interacted with fake news recently. “Participants gave the BBC extensive access to their phones over a seven-day period, allowing the researchers to examine the kinds of material they shared, whom they […]