The future for publishers
The recent political event was obviously an incredible occasion for news publishers considering some of them had increased their circulation 3 to 4 times its usual size. Now that the new order has given media back their voice, the question is will they be able to sustain it? I have said many times that the […]
Lim Guan Eng’s mandarin mistake – a forgivable faux pas
It’s a new Malaysia! Let’s be honest, what was so terribly wrong with a message to an audience who appreciates the content to be in Chinese. The answer, nothing. In fact, its SOP for press statements/releases in English and BM to be accompanied by a Chinese version for the press like Sin Chew, Nanyang Siang […]
Astro Awani and The Star emerge as most trusted source of news in Malaysia
Reuters: Astro Awani and The Star rank highest as the most trusted news source in Malaysia An annual study of news consumption trends across the world has found that Astro Awani and The Star are the two most trusted Malaysian sources of news. The Reuters Institute Digital News Report 2018, the seventh edition of an […]
Have you met the Boriaruddins?
Nando’s launches Hari Raya campaign – ‘Have you met the Boriaruddins?’ The holy month of Ramadan and the Hari Raya festival are important dates for Malaysia – a Muslim majority country. To ensure Nando’s is always top of mind for gatherings and celebrations during the festive season, the restaurant chain collaborated with the team at Creative […]
CNN launches consultancy unit, CNN Reach
“We can’t just be media companies anymore” – CNN Looks like even media owner, CNN wants a piece of the consultancy game. The media owner has created a new consultancy unit, called CNN Reach, based out of its London and Singapore offices. Goal? To help clients plan and create campaign content; advise on and execute distribution […]
HP and Spikes Asia Launch new competition to unleash the possibilities of print
The competition will highlight how agencies and brands can use print to increase engagement HP and Spikes Asia have announced the launch of the Young Spikes Design Competition. It will be held in the lead up to the Spikes Asia Festival, taking place in Singapore from September 26-28, 2018. The competition, which is open to […]
Mak Cun’s Adventure hits 100K downloads in 10 days!
‘Mak Cun’s Adventure’, the Malaysian version of ‘Diner Dash hits 100,000 downloads in 10 days! Mak Cun’s Adventure which was launched in May 2018 has hit the 100,000 downloads milestone and the numbers continue to go up! Mak Cun’s Adventure or the local version of ‘Diner Dash’ features the main character of Mak Cun where users […]
Korea’s leading beauty brand arrives in KLIA
innisfree makes its way into Malaysian airports innisfree, a renowned Korean beauty brand, has finally opened its doors at the KLIA, making it the brand’s first duty-free store in Malaysia. The duty-free store was set up Amorepacific Global Travel Retail in partnership with Dimensi Eksklusif (M) Sdn Bhd. innisfree, which in Korean means “pure island”, pursues […]
Malaysia Retail Industry Report
GST HOLIDAY SPURS 6% GROWTH FORECAST For the first quarter of 2018, Malaysia retail industry recorded a below-than-expected growth rate of 2.6% in retail sales, as compared to the same period in 2017 (Table 1). This latest quarterly result was lower than the estimate made by members of MRA at 5.4% in March 2018. Despite […]
Meet the expert helping leaders to enable a Digital Mindset.
He will be speaking at MARKETING’s Customer-Centric Digital Transformation (#DTCX19July) Former Managing Director HR and Group Head of Learning & Talent Development for DBS Bank in Singapore, Laurence Smith, is a game changer in the digital transformation space. Innovation Award winner at the World’s Best Digital Bank, Laurence was initiator of the Digital Mindset Initiative […]
